OLAPLEX HOLDINGS

OLAPLEX is an innovative, science-based, technology-driven beauty company. Our principle is to deliver effective, patented, and proven performance in the categories we compete in. We strive to make our consumers look as beautiful on the outside as they are on the inside. We believe everyone deserves to have healthy, beautiful hair, whether they visit a salon or care for their hair at home. We are committed to delivering visible results from the first use, and our strong sense of community with professional stylists and consumers drives tremendous brand loyalty. We offer award-winning products through a global omnichannel platform that serves professional, professional retail, and direct-to-consumer (“DTC”) channels. A science-backed brand that attracts loyal and engaged communities, we provide scientifically supported solutions that improve hair health and are trusted by stylists and consumers alike. Our current product portfolio includes nine unique complementary products specifically developed to offer a comprehensive approach to hair health. Our proprietary, patented ingredient, Bis-Aminopropyl Diglycol Dimaleate (“Bis-Amino”), is a common thread in our products and a key differentiator in our ability to create trusted, high-quality products.