KnowYourself Announces Close of $10 Million Series Pre-B Financing Round

(VCBeat) May. 18, 2021 -- KnowYourself, a startup focusing on psychology, today announced a $10 million Series Pre-B round of funding, led by Eight Roads. This round of financing will be used to further strengthen KnowYourself's product matrix.

Founded in 2016, KnowYourself is an influential pan-psychological lifestyle brand in China, advocating a lifestyle of "caring for oneself and heart, leading physical and mental health". Through high-quality content and professional products, the company has gathered more than ten million users on the media platform and established a three-dimensional business matrix covering new media, lunar eclipse APP (an innovative psychological self-help tool), urban spiritual meditation center, and mutual aid group.

KnowYourself advocates a new concept of health in the whole society -- from traditional physical health to physical and mental health. KnowYourself is committed to making the pursuit of mental health a popular lifestyle like fitness so that everyone can take care of themselves and their mind, and finally achieve freedom and happiness.

"We have accelerated our transformation over the past year to fully promote digital innovation in mental health services," said Qian Zhuang, founder and CEO of KnowYourself, regarding this round of funding. "The 'Daily Practice' product developed by us, enables users to practice independently for 15-20 minutes at home every day, so as to achieve a psychological improvement goal, such as relieving anxiety, sleeping well, getting out of broken love, improving self-esteem, etc. It has been used by 200,000 people since it was launched. The data before and after our test show that it has a significant effect, and the praise rate is as high as 95%. In the New Year, we will further deepen innovation and promote the online psychological counseling service based on KnowYourself database. At the same time, we will launch the brand "New Meditation" which is suitable for urban trend life. In the future, we will stay true to our mission and provide users with standardized, affordable, interesting, and lightweight psychological tools and services."

Since 1969 Eight Roads have been partnering with ambitious technology and healthcare founders from all across the world. Its global venture platform is one of the largest in the world, with teams investing in Asia, Europe, Israel and the US. With over 25 years of venture capital experience in China and has invested in more than 110 companies in the healthcare sectors. In the last 10 years, It has invested nearly $6 billion in startups worldwide.