Advantia Health to Acquire Pacify to Expand Obstetric and Gynecological Telehealth Services

On June 28, VCBeat (WeChat ID: vcbeat) learned from foreign media reports that comprehensive healthcare services provider Advantia Health plans to acquire the telemedicine platform Pacify, aiming to provide women with more convenient and precise obstetric and gynecological care.

In the past, the care services provided by Advantia Health focused on face-to-face interactions between physicians and patients. Once patients left the doctor’s office, physicians could only discontinue clinical medical services. In fact, not all obstetrics and gynecology treatments require in-person visits; for example, care services such as breastfeeding support and behavioral health management do not need to be conducted face-to-face. However, physicians and specialists need to continuously follow up on the patient’s entire treatment process. Therefore, it is very important for obstetrics and gynecology to expand service delivery models.

Pacify, founded in 2014 and headquartered in Washington, U.S., is committed to providing affordable, high-quality medical services to new and expectant parents, aiming to alleviate their anxiety and promote the health of both parents and children. Its telehealth platform enables users and young children to receive support and targeted medical advice from nurses, nutritionists, and lactation consultants from the comfort of their homes.

Through Pacify’s online app, users can connect via voice and video to a nationwide network of pediatric specialists, accessing round-the-clock maternal and infant care services. The platform also supports integration with users’ own healthcare provider networks and electronic health record systems, enabling customized medical services. Pacify’s telemedicine technology has extended the duration of breastfeeding for young children and reduced emergency department visits by 26%.

Advantia Health, established in 2014 and headquartered in Maryland, USA, is a comprehensive healthcare services company. The company is dedicated to providing high-quality care and efficient outpatient services, helping women manage their own and their families’ health. By building an integrated healthcare service network and collaborating with top-tier physicians, Advantia Health’s primary care providers help clients adopt lifestyle changes and implement disease prevention measures. The company also offers stress management strategies, with trained physicians capable of identifying early warning signs of mental health issues and referring patients to mental health specialists.

Advantia Health is currently expanding its team by bringing in women’s health specialists in gynecologic oncology and urology. The company also plans to recruit pediatric specialists to provide more comprehensive care services.

Sean Glass, Founder and CEO of Advantia Health, stated, “Women want fast and accurate diagnoses, which the traditional healthcare model does not always deliver. As people increasingly demand convenience in all aspects of their lives, modern women expect healthcare services to be available on demand.”

Glass stated, “For the healthcare system, the development of telemedicine has become an industry trend. Therefore, Advantia decided to acquire the telemedicine platform Pacify. First, Pacify’s flexible business model laid the foundation for Advantia to implement its technological roadmap. Second, the platform uses new technologies to connect patients with specialists who can provide immediate care, rather than relying on scheduled appointments. Scheduling appointments is difficult to coordinate with clinics, creating barriers for patients seeking care. Furthermore, Pacify focuses on providing expansion tools for physicians rather than directly supplying doctors, making it easily acceptable to physicians who focus on home-based patient care. Finally, Pacify can also reduce overall healthcare costs.”

Advantia Health operates a nationwide network of obstetrics and gynecology clinics, while Pacify provides a telehealth platform—both companies are dedicated to serving women and their families. The parties stated that the acquisition aims to integrate their respective businesses to deliver higher-quality, comprehensive care to patients.

(Compiled by Tang Lulu)