Integrity Marketing Group Acquires American Investment Strategies to Expand Senior Market Insurance Solutions

On August 22, 2019, VCBeat (WeChat ID: vcbeat) learned that Integrity Marketing Group, the largest independent distributor of advanced market life and health insurance products in the United States, announced the acquisition of American Investment Strategies, an Ohio-based insurance marketing organization. The financial terms of this private transaction were not disclosed.

AIS is a leading independent insurance marketing organization headquartered in Centerville, Ohio, USA. AIS offers a wide range of personal and commercial insurance products, including Medicaid, Medicare Advantage plans, and long-term care options in the senior market.

Bryan W. Adams, Co-Founder and CEO of Integrity, stated, “AIS has extensive experience in developing solutions that meet the needs of seniors in the Midwest. I believe that joining Integrity is also an honor for them.” Tim Shook, Senior Vice President of Marketing at Cornerstone, a division of Integrity, added, “AIS has always put agents first. Now that we are on the same platform, we have the potential to create more opportunities and overcome greater challenges.”

AIS CEO Craig Kuhr stated, “It is clear that Bryan and the entire Integrity team share our company’s core values. We are committed to delivering best-in-class products and value-added services to our clients, and we are confident that, with Integrity’s support, we will continue to uphold our values and provide even higher-quality service.” 

Headquartered in Dallas, Texas, Integrity Marketing Group is a leading independent distributor of life and health insurance products in the United States, with a focus on serving the senior market. Integrity collaborates with insurance carrier partners to develop and distribute life and health insurance products, marketing them through its distribution network, which comprises other large insurance agencies across the nation and more than 210,000 independent agents. Integrity’s 500 employees serve nearly 4 million customers. In 2019, Integrity is projected to deliver over $2 billion in new premiums to insurance carriers.

American Investment Strategies is an independent insurance agency serving clients in Ohio and the Midwest region of the United States. AIS provides access to insurance products from over 100 top-rated carriers, including auto, home, life, and commercial insurance. Additionally, AIS specializes in insurance solutions for seniors and their retirement planning, covering Medicare, retirement income, long-term care, and final expense coverage. Leveraging its unique marketing strategies, compensation models, and lead generation systems, AIS ensures the successful delivery of high-quality insurance and financial products. The mission of AIS is to equip insurance agents across the United States with the expertise, tools, and resources needed to visualize, grow, and optimize their businesses, thereby maximizing their true profit potential.

(Compiled by: Tian Shuhang)