Home Huibin Technology Files IPO Prospectus: Empowering Hospitals with Smart Healthcare Solutions as Core Partner of Alibaba and Tencent

Huibin Technology Files IPO Prospectus: Empowering Hospitals with Smart Healthcare Solutions as Core Partner of Alibaba and Tencent

Nov 11, 2020 08:00 CST Updated 08:00

In April 2018, the General Office of the State Council issued the “Opinions on Promoting Internet Plus Healthcare,” explicitly calling for coordinated efforts to advance and implement policies related to the “Internet Plus Healthcare” model. Within just two years thereafter, leveraging the momentum of smart healthcare development, the “Internet Plus Healthcare” model rapidly expanded to cover more than 900 hospitals across China. On October 28, at the recently concluded press conference held by the State Council Information Office on the reform and development of health services during the 13th Five-Year Plan period, “Internet Plus Healthcare” once again became a focal point for the industry.

 

Looking back from the outbreak in January to the present, the value of the various solutions provided by the “Internet + Healthcare” model has become even more prominent. Pioneers go the extra mile; before the policies came into effect, Huibin Technology, which specializes in smart hospitals, had already accumulated ten years of experience in this field.

 

Growth Curve: Originating from the Rise of Internet Connectivity, Focusing on Diagnostic and Therapeutic Challenges


Leveraging internet technologies to address healthcare challenges, and embedding connectivity within the Internet of Things (IoT), appears to have become a unified trend in the evolution of contemporary medicine and medical technology, as well as a consensus within the industry regarding the future landscape of healthcare. However, in 2009, this transformative trend was far from clear. Although internet technology was gradually breaking free from the constraints of personal computers, the healthcare model at that time remained as distant from interconnected technologies as “members of different trades,” with no clear point of convergence in sight.

 

It is against this backdrop that the founders of Huibin Technology chose the “Internet + Healthcare” model, embarking on a quest to bridge the gap between the internet and the healthcare industry.

 

Their first point of entry was healthcare informatization.

 

Huibin Technology has focused on addressing the sluggish and inefficient information flow inherent in traditional hospital business systems. However, the primary step toward resolving this issue lies in breaking down the scarcity of internet applications and the pervasive phenomenon of information silos. In its initial stages, Huibin Technology sought efficient optimization solutions by integrating medical information systems across different hospitals.

 

“Starting from the first point of contact between patients and the hospital, we aim to enhance the service efficiency of outpatient departments through the development of systems such as appointment registration, all-in-one outpatient cards, and outpatient medical service management, thereby reducing patient waiting times.” In 2009, Huibin Technology adopted this strategy as its starting point and began optimizing outpatient processes.

 

Taking appointment registration as an example, different hospitals typically adopt the most effective cooperative registration channels and maintain strategic partnerships with various internet platforms. In contrast, Huibin Technology approaches the issue from a different dimension, focusing on how to systematically integrate and connect with these platforms to facilitate information flow. Starting from the specific challenges faced by individual hospitals, it gradually refines the functional form of its products. By understanding physicians’ needs, the product adapts to a wider range of scenarios, thereby gaining support from more hospitals and achieving a win-win outcome.

 

In 2010, Huibin Technology successfully signed the contract for the construction of the “Outpatient One-Card System” at Xijing Hospital.For the first time, by applying the concept of bank-hospital collaboration, we optimized billing processes through internet technology under the “Xijing Model,” achieving universal card usage and completing the reengineering of outpatient workflows. In the following years, building on the foundation of healthcare informatization, Huibin Technology further expanded its technological coverage and deepened the integration of medical information systems. In 2013, it developed and launched products such as the “Intelligent Triage and Guidance System,” “Pre-admission Management System,” and “Mobile Hospital,” which were implemented and operated in numerous hospitals across China.

 

Thus, the vision of Huibin Technology is gradually becoming clear: with the rapid development of healthcare informatization, it aims to help hospitals build patient services that cover the entire care journey.

 

B2B Business: Smart Healthcare Reform Within Hospitals


After 2013, under the guidance of the 13th Five-Year Plan, the internet healthcare model continued to develop steadily. In the following years, internet e-commerce platforms sprang up like mushrooms after rain, aggressively pioneering new frontiers in online retail. Meanwhile, internet healthcare gradually identified a new development path by leveraging internet technologies and integrating with physical hospital entities.

 

As a pioneer in this developmental direction, Huibin Technology has gradually shifted its focus from “addressing current pain points for hospitals” to the new paradigm of “helping hospitals connect with patients.” By deeply engaging in the construction of medical information systems and placing patients at the core, Huibin integrates the concepts of multiple product systems within the framework of smart healthcare products and services, empowering these products through operational services.


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Huibin Technology's Smart Healthcare Product and Service Matrix

 

With the continuous improvement of the product,Huibin Technology has gradually formed a product matrix of “Smart Outpatient Services – Smart Internet Hospital – One-Stop Patient Services,” creating a full-process service chain for smart hospital development.In 2017, Huibin Technology further expanded its business lines, providing services such as outsourced triage nursing, outsourced patient follow-up, home delivery of medical records, and medical accompaniment to select Grade A tertiary hospitals. By empowering hospital patient services through operational support, the company significantly improved service efficiency and enhanced the overall patient experience.

 

Hospitals have always occupied a key position in Huibin Technology's product line layout.

 

Hospital External Liaison Business Middle PlatformThis represents the product architecture developed by Huibin Technology under this developmental logic. The product can be metaphorically described as a “quarantine zone.” Internally, the platform integrates with the hospital’s business systems. Externally, it consolidates unified interface services to centrally manage internet-bound application access data and operations, thereby enhancing communication efficiency between hospitals and patients and improving the overall patient service experience.

 

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Isolation Zone-Based Outreach Platform (Business Middle Platform)

 

When it comes to the significance of this platform,Yuan Jijun, CEO of Huibin Technology, told VCBeat:“On one hand, the platform ensures the stability, security, and access efficiency of business systems within the hospital’s intranet; on the other hand, it enables the unified external internet access services to operate stably and efficiently under the isolation between internal and external network operations. With the widespread adoption of the ‘Internet + Healthcare’ model, leveraging the external connectivity platform will effectively reduce implementation costs for hospitals.”

 

Two Platforms, Two Centers, and Four User Terminals: Building a Smart Internet Hospital Product


Despite having made certain achievements in the development of healthcare informatization, Huibin Technology has not rested on its laurels. Riding the wave of “Internet Plus,” the company began developing its “Smart Internet Hospital Product” in 2018.

 

Huibin Technology provides internet healthcare operational services to numerous hospitals and regions through its “Two Platforms, Two Centers, and Four User Terminals” architecture, enabling online consultations, prescription circulation, and medication delivery, thereby assisting hospitals in achieving their smart hospital construction goals.

 

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Two Platforms, Two Centers, and Four User Terminals Architecture

 

The development of the Smart Internet Hospital product has further expanded the reach of Huibin Technology’s external liaison platform.On the one hand, after integrating internet-based access to offline diagnostic and treatment services at physical hospitals, processes such as appointment registration, payment, and inquiry have been optimized;On the other hand,Driven by the advancement of online medical consultation services, functions such as remote consultations, electronic prescriptions, online medication purchases, and remote multidisciplinary consultations have become a reality. It can be said that Huibin Technology has built a one-stop, full-process, integrated online-to-offline internet hospital ecosystem.

 

Under the new policies and market demands, in 2020, Huibin Technology launched a patient service platform product. From the perspective of hospital-to-patient services, and integrating with the physical space of offline one-stop patient service centers, it has made the medical consultation process modular and visualized., building a unified platform for appointment scheduling, inquiry, service processing, and resource management to provide patients with faster and more convenient medical services.

 

To G: Service-Oriented Exploration Beyond Hospitals


Huibin Technology’s exploration of its To-G business began four years ago.

 

In 2016, Huibin Technology undertook the Citizen Health Service Platform project for the Xi’an Municipal Health Commission, establishing itself as a regional professional internet healthcare operator. This marked Huibin Technology’s first government-contracted project and the inception of its To-G (government-facing) business model. Its regional medical service platform, regional medical consortium platform, and regional internet hospital initiatives were all developed on this foundation.

 

ToC: User-Centric, “Home Visits” Become a Reality


Leveraging Huibin Technology’s operational experience and service capabilities across multiple hospitals, the “Huibin Health Medical Service Platform” was officially launched in 2017. Centered on patients, the platform integrates healthcare institutions—including hospitals, patient escort companies, and health examination centers—by consolidating medical industry resources. It then delivers scenario-based services through integration with major traffic platforms such as Alibaba and Tencent, providing users with diverse and convenient healthcare services.

 

During this process,By simply becoming a registered user of the platform, patients can access services including appointment scheduling, health check-ups, medical guidance consultations, healthcare agency assistance, patient accompaniment, and home delivery of medical records.Although realizing these concepts requires the support of medical resources and capital investment, the demands on operational service capabilities are becoming increasingly higher—from smart outpatient clinics to internet hospitals, and further to one-stop patient service platforms.However, after three years of self-operated exploration by Huibin Technology, the platform’s services have still attracted over 1 million real-name registered users, and it has gradually become a key regional partner for Alipay, Tencent Health, and Baidu Health.Empowering hospitals across three dimensions—service provider resources, operational staff, and operational systems—to assist in delivering comprehensive, end-to-end patient services.

 

From healthcare industry resources to user demographics, Huibin Technology has bridged the last mile of patient services through data and information flows.

 

The Next Decade: Standing at the Forefront of Internet+ Healthcare


“Policy is invariably reactive, while enterprises and industries are the pioneers of exploration.” Discussing the current favorable policy environment, Yuan Jijun maintained a notably rational stance: “The past decade has witnessed the meteoric rise of informatization in the healthcare industry, advancing at a pace nearly synchronous with that of internet technology development. The ‘Internet + Healthcare’ market has, over these ten years, effectively become a red ocean.”

 

Amassing sufficient expertise in technology and the healthcare industry serves as the capital for envisioning the next decade. Over the past ten years, Huibin Technology has continued to deepen its advantages in the field of smart outpatient services and developed multiple business lines, transforming from a single-minded informatization builder into an integrated service provider offering consulting, solution design, planning and construction, and operational services.

 

Meanwhile, its business has maintained continuous growth since its inception, achieving self-sufficiency without external financing, which further demonstrates its solid market position. Although Huibin Technology has reached a relatively mature stage in its corporate development, as it stands at the threshold of the next decade, the company still seeks to attract investment to facilitate profound and far-reaching growth.

 

Standing at the forefront of the “Internet + Healthcare” wave, it is difficult to survive both the past and the next decade without either core technologies or innovative thinking. “Internet + Healthcare” has crossed the threshold of technological development and continues to advance by integrating with digital life.