Gemii Tech Secures $30 Million Series B Funding to Accelerate Digital Health and Private Domain Solutions

Jingli Technology, a leading provider of private-domain industry solutions in China, recently announced the completion of its nearly $30 million Series B financing round. The round was led by Trustbridge Partners, with continued participation from existing investors Matrix Partners China and Shunwei Capital. Yinbai Capital served as the exclusive financial advisor for this round. Jingli Technology stated that following this financing, the company will further accelerate its service coverage in the private-domain market, enhance its product R&D and iterative capabilities, and build in-depth industry solution capabilities.

Founded in 2016, Jingli Technology has cultivated the WeChat ecosystem for five years, keeping pace with the evolution of social networks and private-domain traffic business models to become a leading national expert in private-domain industry solutions. Serving industries such as maternal and infant care, health foods, and consumer retail, the company provides one-stop private-domain services—including online private-domain operations, intelligent Enterprise WeChat SCRM, and automated smart marketing tools. It has partnered with nearly 100 top-tier brands across various sectors, including Danone, Nestlé, Sephora, and Sam’s Club, serving tens of millions of consumers.

In 2020, Jingli Technology further focused on the healthcare sector, driving digital innovation in chronic disease patient management. By establishing deep collaborations with multiple industry associations, leading enterprises, and pharmacies, the company served nearly one million chronic disease patients in China.

Jingli Technology believes that social networks, represented by WeChat, will significantly transform and upgrade brand service capabilities. The private-domain ecosystem, anchored by WeCom (Enterprise WeChat), provides brands with efficient, low-cost, and highly accessible opportunities for user engagement. Over the past five years, Jingli Technology has conducted in-depth research into the private-domain operational needs of various industries. By developing a highly efficient private-domain operation service system tailored to industry-specific characteristics, the company delivers targeted content and online services throughout different stages of the user lifecycle. With one of the largest brand operation service teams in the market, Jingli Technology offers comprehensive, one-stop solutions to help brands achieve multi-channel private-domain user acquisition, community and one-on-one user activation, cultivation and incentivization of Key Opinion Consumers (KOCs), as well as driving repeat purchases and referral-based growth.

In the healthcare sector, Jingli Technology has leveraged its private domain advantages in collaboration with partners to study the characteristics of various chronic diseases. By adopting a patient-centric approach, it provides efficient digital chronic disease management services. The company has rapidly gained recognition from numerous leading healthcare enterprises for extending patients’ Duration of Therapy (DOT), improving continuous health indicators, and enabling convenient medication access through direct connections to Direct-to-Patient (DTP) pharmacies.

Jingli Technology has developed an intelligent Enterprise WeChat SCRM and automated smart marketing service tool tailored for high-quality private domain operations. By integrating the unique characteristics of private domain operations and user lifecycle management needs across multiple industries—including consumer health, consumer retail, maternal and infant care, and healthcare—it connects public and private domain user data to enable intelligent user tagging. The platform provides an integrated solution featuring refined community management, full-link customer operation, and in-depth big data analytics, leveraging data-driven insights to facilitate precise enterprise operations.

In March this year, Jingli Technology comprehensively upgraded its products, building fully automated marketing management tools for core scenarios in community operations such as "User Journey," "Marketing Placement," and "User Interaction." Through Jingli’s deeper understanding of community operations, it was found that there is still significant room for improvement in user operation efficiency in private domain traffic compared to public domain traffic, with at least a fivefold potential increase in personnel efficiency. This is driven by the personalized needs represented by each individual and the optimal service timing that occurs continuously—issues that are nearly impossible to address through manual efforts alone. Therefore, Magicflow was launched to continuously optimize and provide users with more efficient, intelligent, warm, and needs-aligned high-quality services.

Regarding the team, Jingli Technology comprises industry solution experts from Jiuqian Consulting, IQVIA, and Arvato, as well as frontline internet engineers from Google, Alibaba, and Meituan. Leveraging years of in-depth expertise in private domain operations, the team provides one-stop, comprehensive private domain solutions for clients across various industries. It has served numerous leading enterprises, including Johnson & Johnson, Nestlé, Danone, Roche, China Resources Sanjiu, Kuihua Pharmaceutical, AstraZeneca, Sam’s Club, and McDonald’s, covering sectors such as maternal and infant care, consumer retail, consumer health, and healthcare.

“Jingli Technology believes in the power of social networks and private-domain ecosystems, and will persist in technological and business model innovation. Together with its partners across the market, it aims to accelerate the digital transformation of brand services, helping hundreds of millions of Chinese families achieve healthier and better lives.”