Lexion Health's Founder Huang Feiyan on Charting a Digital Health Blueprint Integrating Medical Care and Insurance
From April 16 to April 18, the “5th Future Healthcare Top 100” Conference was successfully held in Wujiang, Suzhou. Themed “The Computation of Life,” the event brought together numerous heavyweight guests from both China and abroad, standing as the largest and most information-rich conference in China’s medical and health sector for the integration of industry and capital.
The conference featured 19 parallel forums, offering comprehensive and in-depth analysis and discussion on topics ranging from individual health to public hygiene, and from healthcare institutions and their industrial chains to the global medical and health industry ecosystem. Notably, the forums focused on health management and health insurance drew significant attention, attracting numerous enterprises and industry professionals.
The development of things is always interlinked; the “spark” ignited in the forum has also spread across the entire sector. Within this sector, a digital health service platform company integrating internet healthcare and insurance—Lejian Health Technology Grouphas caught our attention.
Since October 2019Huang FeiyanSince Huang Feiyan assumed the role of Chairman, Lejian Health Technology Group has entered a fast lane of development, is on the verge of becoming an industry “unicorn,” and has attracted widespread attention from the capital market. Specifically, how has Lejian achieved such rapid growth in a short period? Compared with other enterprises, what are its unparalleled advantages, and how deep is its corporate “moat”? Looking ahead, how will Lejian strategize for the future? To address these questions, VCBeat conducted an exclusive interview with Huang Feiyan, Founder and Chairman of Lejian Health Technology Group.
Huang Feiyan, Founder and Chairman of Lejian Health Technology Group, Co-founder and Director of iKang Group
Lejian was not Huang Feiyan’s first entrepreneurial venture; since 1999, she has embarked on the journey of founding and managing enterprises, co-founding successivelyeLong.com, iKang Grouptwo companies, serving as a core executive and actively contributing to the successful IPOs of eLong.com and iKang Healthcare Group.
During her nearly two decades of deep engagement in the big health industry, this “Queen of Entrepreneurship” has developed deeper insights into corporate health management needs.Enterprises are the backbone of China’s economy, and talent is a critical asset for businesses. With the times evolving, top-tier talent has gradually become a core resource fiercely contested by large enterprises."Against this backdrop, how to safeguard the physical and mental well-being of employees and their families, alleviate their concerns, and help enterprises maintain competitiveness in a fiercely competitive market has become a critical issue in corporate management."
In response to this topic, Lejian has proposed a novel approach. According to Huang Feiyan,The current internet healthcare sector has entered the era of Internet Health 4.0, and the deep integration between Internet Health, traditional healthcare, and traditional commercial insurance is creating a significant market opportunity.On the other hand, national policies are continuously aligning with the needs of the general public and evolving in a direction that benefits both the country and its citizens. In this process, the interaction among hospitals, physicians, patients, and the government has become more closely knit, demonstrating greater social benefits. Therefore, in the future, the development of internet-based healthcare will no longer be merely a matter of operating individual internet hospitals, but rather a comprehensive manifestation of the entire internet medical and health ecosystem.
The development of any entity encompasses both inevitable trends and contingent circumstances, and the founding of Lejian is no exception. Huang Feiyan stated, “In fact, Lejian was incubated and established as early as 2017, but at that time it was purely an internet insurance technology company. After two years of operation, it failed to gain traction. Therefore, from that point on, I began to realizeThere is a certain discrepancy between purely offline health checkups and the needs of large enterprises; what large enterprises truly require is comprehensive, systematic healthcare management services for their employees.“Therefore, after I took over Lejian in October 2019, I decided to build it into China’s leading internet platform company specializing in one-stop ‘healthcare + health insurance’ services for large enterprises and Fortune 500 companies operating in China.”
Currently, with the mature application of cutting-edge technologies such as big data, 5G, and artificial intelligence in the healthcare sector, the closed-loop health management service integrating pharmaceuticals, healthcare, and insurance has begun to yield tangible results. Within this closed loop, what advantages does Lejian possess, and how does it empower these services?
First, it possesses robust underlying digital capabilities.Lejian’s entire technical team consists of senior R&D experts and engineers with backgrounds in big data and artificial intelligence. Beyond pure technical expertise, they have many years of prior experience working in healthcare systems, possessing extensive practical experience in medical data applications and strong digital capabilities.
Secondly, it possesses high-quality and sufficient medical resources.As a one-stop service platform company integrating “Internet healthcare + health insurance,” resource integration capability and resource quality are both critical components. Huang Feiyan stated, “We have incubated an imaging consultation platform that currently boasts 125,000 radiologists and experts, including specialists in ultrasound, MRI, CT, radiology, mammography, and other disciplines. It is evident that through Internet-based resource integration, we have provided greater convenience to more people while more effectively expanding the coverage and enhancing the efficiency of physician resources.”
In addition to a team of experts in the professional healthcare sector, Lejian has established nine major medical networks across China. It has built China’s largest healthcare service network integrating “health check-ups, dental care, nucleic acid testing, vaccination, and home-based testing.” Spanning from private institutions to Grade 3A hospitals, its services cover more than 500 cities nationwide. By connecting every stage—from appointment scheduling and intelligent examination guidance systems to post-examination health management platforms—Lejian has created a comprehensive health management pathway. For large enterprises, this one-stop health management solution offers significant convenience, as larger workforces entail more personalized and diverse health needs, requiring a platform with robust medical resource allocation capabilities to effectively meet employees’ health management requirements.
Finally, it is essential to fully understand enterprise needs and provide personalized solutions tailored to those requirements.Lejian’s management team is composed primarily of seasoned professionals with extensive experience in the health and medical industry, endowing them with a strong ability to interpret the healthcare needs of large enterprises such as Fortune 500 companies—a rarity that underscores the value of their expertise.
Based on this, Lejian has built a professional"Product Selection Officer"Team. Huang Feiyan introduced, “We have dedicated MDs, specialized experts in general practice, professionals who have served as medical directors at Fortune 500 multinational corporations, and laboratory testing specialists, among others. They are all highly seasoned professionals in their respective fields. From the initial service concept and product selection to the final delivery of services to corporate employees, we leverage our expert team to curate the most distinctive and high-quality healthcare services and products available on the market. Through the Lejian platform, we meet the personalized health management needs of enterprises and their employees.”
In Huang Feiyan’s message to Le Jian, there is a sentence—Lejian is dedicated to leveraging innovative technology to drive the integration of managed care and health insurance, creating a closed-loop system for corporate health benefits.In Huang Feiyan’s view, “innovation is first reflected in digitalization and intelligence, specifically through next-generation 5G-enabled mobile internet and intelligent personalized recommendations. Furthermore, innovation entails comprehensive integration: conducting intelligent health assessments following employee medical examinations, and recommending health management and health insurance services based on individual health profiles. Ultimately, the focus is largely on personalized lifestyle-oriented health guidance—such as healthy eating, physical activity, and psychological well-being—thereby providing more comprehensive and holistic health services that address both physiological and psychological needs.”
“Managed care” is essentially the management of health capacity and health status, encompassing both health levels and health security.Lejian operates its own internet hospital and online pharmacy, and has invested in diagnostic laboratories. For instance, Aina Laboratory, in which Lejian has invested, is one of the two laboratories designated by Beijing Municipality for cervical and breast cancer screening. When employees transition from a sub-health status to a diseased state, Lejian can provide light medical services through its physician resources and online pharmacy. For serious or critical illnesses, Lejian can also arrange medical consultations at Tier 3 Grade A hospitals. Furthermore, for certain testing products, Lejian can bundle insurance packages—such as HPV vaccine insurance, prediabetes insurance, and pulmonary nodule insurance—to help employees cover medical expenses through insurance services.
Looking to the future, Lejian has also expanded its perspectives.
Huang Feiyan noted that among the Global Fortune 500 companies operating in China, there are currently 387 entities. These include over 200 foreign enterprises, more than 100 state-owned enterprises, and fewer than 100 privately held listed companies. Beyond the Fortune 500, there are also outstanding internet and emerging technology companies in China. The combined workforce of these enterprises amounts to approximately 90 million people. When including their family members, this population reaches around 270 million. This represents a vast middle-class demographic in China, which also faces significant competitive pressure. Both individuals and their families require comprehensive integrated healthcare and health insurance services.
In the face of this massive market opportunity, Lejian has also established short-term and long-term goals.Short-term goals are to enhance the company's market influence and rapidly become an industry "unicorn."; andThe long-term goal is to promote healthier enterprises and extend the longevity of the Chinese population.Even if it only serves the 90 million employees of large enterprises and their families. From the perspective of Lejian’s own development, its future vision is to become a world-class digital platform for healthcare and insurance, capable of providing higher-quality health management services to more enterprises operating in China.