Home Fangzhou Jianke to Host H2H Digital Healthcare Ecosystem Conference in Shanghai, Focusing on Precision Chronic Disease Management and Innovative Digital Marketing

Fangzhou Jianke to Host H2H Digital Healthcare Ecosystem Conference in Shanghai, Focusing on Precision Chronic Disease Management and Innovative Digital Marketing

Sep 14, 2022 12:52 CST Updated 12:52

On January 10, 2022, the National Development and Reform Commission (NDRC) officially released the “14th Five-Year Plan for Public Services,” which prioritizes healthcare and medical services across multiple sections. The plan calls for the balanced development of high-quality medical services and strengthens the construction of chronic disease management centers. On August 23 this year, eleven national departments issued guiding opinions to promote the integrated development of medical care and elderly care through multiple measures, emphasizing the active advancement of “Internet + Healthcare” services to provide home-based medical care for patients with chronic diseases.


In recent years, as the state has increased investment in primary healthcare and expanded telemedicine systems, “Internet + Healthcare” has benefited a growing number of people. Responding to national calls and proactively positioning itself in the field of “smart management” for chronic diseases, Fangzhou Jianke has consistently upheld its corporate mission of “making everyone healthier” and actively promoted “Internet + Chronic Disease Management” services. Over the years, by leveraging refined, standardized, and digitalized online management standards covering the entire chronic disease care continuum, Fangzhou Jianke has ensured that patients with chronic diseases have become tangible beneficiaries.


“Go fast alone, go far together.” To foster the development of the chronic disease management service ecosystem, Fangzhou Jianke will host the H2H Medical Service Ecosystem Conference, themed “Leading Chronic Disease Services, Innovating Digital Marketing,” at the Hyatt Regency Shanghai Global Harbor on September 21, 2022. The event will bring together industry partners and leading experts to jointly explore trends, pain points, and breakthrough strategies in “Internet + Chronic Disease Management,” aiming to achieve win-win growth across the industry ecosystem.


Deepening Expertise in Vertical Niches: “New Initiatives” Lead Chronic Disease Management Services


“My mother is a chronic disease patient who requires frequent hospital visits for follow-up consultations and prescription refills. For her, now in her seventies and with limited mobility, this has undoubtedly been a significant challenge. As children, it is impossible for us to accompany her to every appointment. Wanting to fulfill our filial duties while balancing work commitments, I turned to Fangzhou Jianke’s chronic disease management medical services. Now, the entire follow-up process can be completed from the comfort of our home. This has ensured my mother’s health and given me greater peace of mind,” said Ms. Fang, a family member of a chronic disease patient.


Amid the normalization of epidemic prevention and control, seeking medical care may seem like a “minor matter,” but it is in fact a top priority concerning patients’ health. With the vigorous development of the internet healthcare industry, Fangzhou Jianke has harnessed innovative synergy to build an H2H (Hospital-to-Home) smart healthcare business ecosystem, truly enabling patients to enjoy convenient consultations without leaving their homes.


In 2021, Fangzhou Jianke established its foundation in chronic disease management services and deepened its expertise in specialized fields; it continuously advanced innovative payment models to further alleviate the financial burden on patients; and it launched “Fangzhou Yiliao,” a specialized science popularization platform, thereby building a compassionate ecosystem for the health industry.


A massive user base signifies not only immense profitability but also substantial responsibility. As patients opt for online medical consultations, the enterprises behind these platforms must provide them with a profound sense of “security,” which stems from sufficient trust and professionalism.


Mr. Chen, a patient with chronic disease, said, “I used to be afraid of seeking medical attention, fearing that my condition had worsened and unwilling to spend more on treatment. I would often take the same prescription for several months. Later, I learned about Fangzhou Jianke’s chronic disease management service. During consultations, their medical assistants conduct thorough inquiries and patiently explain the usage and efficacy of each medication. Based on my specific situation, they also perform regular health monitoring and timely adjust my medication regimen. It is truly considerate and efficient!”


“Make medical consultations as easy as chatting with a friend,” “Enable prescription and medication purchases to be completed via mobile orders”... In recent years, Fangzhou Jianke has broken the traditional “face-to-face” paradigm of healthcare by empowering “familiar doctor-patient relationships” through end-to-end AI technology. Doctors and patients can communicate conveniently and efficiently via digital platforms. This effectively addresses the challenges faced by chronic disease patients, including difficulties in accessing medical care and purchasing medications, poor medication adherence, and information asymmetry between doctors and patients, thereby making “borderless medical consultations” a reality for patients.


Furthermore, focusing on providing professional and authoritative popular science information is another innovative measure by Fangzhou to lead chronic disease services. In November 2021, the specialized popular science platform “Fangzhou Medical Talk” was officially launched on the Jianke Doctor App. Unlike other popular science platforms, “Fangzhou Medical Talk” is a specialized chronic disease management health education platform based on health knowledge, offering audiences a rich experience through various formats such as articles, short videos, and live broadcasts.


Focusing on the Digital Track: Multi-Channel Marketing Writes a New Chapter


“Internet + Healthcare” has played a significant role in responding to the pandemic and meeting the public’s healthcare needs, demonstrating the broad prospects of internet-enabled health initiatives. Meanwhile, “Internet + Healthcare” promotes the integration of the internet with medical and health services, bringing new opportunities for the development of the health industry.


“I am a 72-year-old senior living alone, with my children far away. I am deeply grateful for your warm and attentive service!” “I initially purchased medication on a trial basis. A few days later, customer service followed up to inquire about my condition and advised me to undergo regular health check-ups while on the medication. The drug was effective, and the service was even better. Many thanks to Fangzhou Jianke!” These two comments were posted respectively by an elderly individual with chronic diseases living alone and a patient who has suffered from gout for many years.


Since its inception, Ark Health has consistently seized opportunities by focusing on the digital internet sector. By leveraging technology, innovative operational models, and a professional management team across multiple dimensions, the company strives to alleviate the fear of chronic disease among patients and make healthcare services readily accessible at their fingertips.


Jointly Build a Digital Healthcare Information Platform to Create a New Highland for Digital Management of Chronic Diseases.Fangzhou Jianke Chronic Disease Service Center is the earliest-established, largest, and most maturely managed digital chronic disease service platform in the industry. Its service team comprises professional physician assistants (medical customer service representatives), in-house physicians, and specially appointed medical expert consultants. By providing patient-centered Medication Therapy Management (MTM) services delivered by professional pharmacists, the center offers chronic disease patients course-of-disease management, medication guidance, health education, medication surveys, and regular follow-ups. These services ensure that patients have reliable treatment protocols to follow, thereby reducing and preventing inappropriate medication use and adverse drug reactions.


Innovative Payment Services: Online Medical Insurance Helps Healthcare “Go Further.”Despite years of development in internet healthcare, why do some patients still hesitate to adopt it? The underlying reasons are undoubtedly pain points such as complex payment processes and the inability to use medical insurance for reimbursement, which lead to high medication costs. In response, Fangzhou Jianke Internet Hospital has implemented online medical insurance payments to provide more considerate services, ensuring that patients can afford medications, access necessary treatments, and obtain high-quality drugs.


In recent years, Fangzhou Jianke has partnered with several well-known domestic insurance companies to continuously advance innovative payment solutions, further leveraging the synergistic effects of “healthcare–pharmaceuticals–insurance” and completing the online healthcare closed loop. Through this innovative payment model, Fangzhou Pharma has successfully bridged the “last mile” of out-of-hospital management, facilitating standardized medication adherence throughout the entire course of disease for patients with chronic conditions, while also alleviating the financial burden of medications for those with chronic and special diseases.


This year, Fangzhou Jianke will continue to uphold its original mission of “making everyone healthier,” further advance innovative payment services, alleviate patients’ financial burden, and empower individuals with chronic diseases to “have the confidence to seek medical care” and “afford the treatment they need.”


Digital Healthcare Guangzhou Headquarters Established, with Full Empowerment from the Health New Media Center.Currently, the Fangzhou Jianke New Media Center boasts a top-tier matrix of health-focused media IPs characterized by rapid growth and comprehensive coverage. Through professional physician-led live streams and academic conference operations, it precisely delivers health information, disease prevention and control strategies, and medication knowledge to users. This approach has enhanced the diagnostic and treatment awareness among patients with chronic diseases, encouraging them to adopt healthy lifestyle habits centered on scientific diagnosis, treatment, and medication in their daily lives.


In the era of ubiquitous short-form video, Fangzhou Jianke has carved out a unique path by strategically positioning itself in the healthcare sector through physician-focused Multi-Channel Network (MCN) agencies and launching its “Branded Physician” initiative. Its New Media Center collaborates with thousands of physicians via live streaming, short videos, and popular science articles, creating exclusive personal accounts for each doctor. By enhancing multidimensional professional profiles—spanning interactive follow-up consultations, publication of expert content, profile page presentation, and personal IP development—the platform strengthens the value of doctor-patient interactions and establishes a highly professional health education brand.


In 2022, Fangzhou Jianke will continue to deepen its presence in the vertical sector of chronic disease management. The company has signed an agreement with the Guangzhou Development District to establish a digital healthcare industry headquarters, leveraging this opportunity to create a health science popularization platform for all age groups that is professional, accessible, and engaging.

 

A Sneak Peek at the Highlights of the Fangzhou Jianke H2H Medical Service Ecosystem Conference


Unremitting Dedication, Professional Excellence. In 2021, Fangzhou Jianke established its foundation in chronic disease management services, delving deeply into its specialized field. After a year of strategic deployment and development, Fangzhou Jianke has expanded the scope of its chronic disease services and introduced more innovative models. With this year’s Ecological Conference approaching, what anticipated announcements are in store? Let us take a closer look!

 

● Highlight 1: Insights into the “Internet + Chronic Disease Management” Ecosystem, Driving Industry Development and Upgrading


How can the industry achieve robust and upward growth? How can internet healthcare leverage its inherent advantages to reshape the landscape of chronic disease management? How can innovative payment models make clinical consultations and medical care more accessible for patients with chronic conditions? At the ecosystem conference, industry leaders discussed topics such as “technology-driven digital health,” “innovative payment solutions,” “industry insights,” and “closing the loop in digital healthcare services.”

 

● Highlight 2: The Internet Empowers Physicians to Establish Chronic Disease Management as the Primary Battlefield


Amid the broader context of the digital economy, the development of chronic disease management has been profoundly influenced. As care transitions from offline to online settings, how can we leverage the opportunities presented by internet development to make chronic disease management more efficient and convenient? Six renowned physician experts from top-tier (Grade A tertiary) hospitals in China will share their experiences in using internet healthcare platforms for patient care at the Physicians’ Forum. They will also engage in open discussions on topics such as the “de-professionalization” and “enhanced efficiency” of chronic disease management.

 

● Highlight 3: Building a Digital Healthcare Information Promotion Platform and Hosting the Grand Health Cooperation Launch Ceremony


During the Ecological Conference, Fangzhou Jianke will hold a launch ceremony for its healthcare partnership with Volcano Engine (the cloud service platform under ByteDance), jointly building a digital medical information promotion platform to deliver first-hand professional science popularization content to users.

 

● Highlight 4: Seizing Traffic Hotspots: Influencer Doctors Share Their “Playbooks”


In the internet era, traffic is king. How can we leverage this traffic to deliver effective health education and tell compelling stories about doctor-patient relationships? Industry leaders such as Tencent Medicine, Weibo, Bilibili, and Zhihu will share their insights on the theme of “Building the Influence of Celebrity Doctors,” offering highly practical content that is sure to generate great anticipation.


"Braving the wind and waves with unwavering resolve, we stand fearless at the forefront of the tide. Only through joint efforts can we unlock broader development opportunities for the industry and usher in a more prosperous future."


Standing at the forefront of “Internet + Chronic Disease Management,” digital transformation, and the surge of influencer-driven traffic, how will Ark Health and its partners establish their industry position and seize opportunities to achieve win-win industrial collaboration? All answers will be unveiled at the 2022 H2H Medical Service Ecosystem Conference. We look forward to your attendance and attention!


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