The 14th China Medical Equipment Industry Data Release Conference and China Medical Industry Development Forum, hosted by the editorial office of *China Medical Devices*, was successfully held in Beijing from March 15 to 17, 2024.
KARL STORZ ENDOSCOPY (SHANGHAI) LTD achieved remarkable success at this conference, winning the Excellence Golden Person Award in China’s medical equipment industry. The company secured first place in market share for rigid endoscope product lines, overall customer satisfaction, intended repurchase rate, Net Promoter Score (NPS), and training satisfaction. This marks the eighth time KARL STORZ has received this prestigious honor. Additionally, KARL STORZ was awarded the 2023 Excellent Imported Brand of China Medical Equipment Award.
Han Junnan, Senior Technical Service Manager at KARL STORZ, stated that these awards are inextricably linked to KARL STORZ’s commitment to addressing the complex challenges facing today’s healthcare systems and its belief in serving customers through innovative products.
KARL STORZ Receives Multiple Honors
Mr. Han Junnan, Senior Technical Service Manager at KARL STORZ, Delivers Acceptance Speech
Mr. Du Weihao from the Product Marketing Department of KARL STORZ Delivers an Inspiring Presentation
As a global leader in the field of endoscopy, KARL STORZ has adhered to a solution-oriented philosophy since its establishment in 1945. Upholding a user-centric and demand-driven approach, the company continuously enhances its professional expertise and operational efficiency. By maintaining close collaborations with renowned clinicians, universities, and research institutions worldwide, KARL STORZ is committed to driving innovation in complex surgical procedures and disease diagnosis and treatment through leading-edge solutions, consistently translating clinical needs into high-quality innovative products and services.
Taking the operating room as an example, KARL STORZ achieves integrated digital management of the operating room by consolidating surgical imaging, medical data resources, and surgery-related equipment. This approach enhances perioperative surgical safety, quality, and efficiency, providing comprehensive support for clinical practice, education, and scientific research.KARL STORZ’s extensive product portfolio and diverse integrated operating room solutions will provide robust support for the digital development of medical institutions at all levels in China.。
Meeting Diverse Service Needs, Fully Ensuring After-Sales Support.Providing customers with highly innovative and flexible comprehensive services to meet their diverse, personalized needs has always been the core philosophy of KARL STORZ. Through timely on-site response and problem resolution, regular comprehensive equipment maintenance, training, and failure prevention, we aim to fulfill all customer requirements and strive to help users maximize equipment performance with high-quality support.
In 2023, KARL STORZ, while ensuring the proper functioning of user-end equipment and instruments, extensively implemented quality control measures for minimally invasive surgical devices and instruments for the first time. This initiative effectively shifted equipment failure management and prevention to an earlier stage, significantly reducing the incidence of adverse events and safeguarding both the safety of medical staff in device usage and the quality of diagnosis and treatment.
Build a learning platform to lead the diversified development of educational curricula.To better support the development of minimally invasive surgery in China, KARL STORZ has integrated leading educational curricula from both domestic and international sources to create a medical education system that closely aligns with the professional growth trajectory of Chinese physicians. By establishing an online learning platform, building training centers, and organizing offline hands-on training sessions, KARL STORZ accompanies Chinese minimally invasive surgeons at every stage of their career development.
To strengthen theoretical learning and practical operation in medical device management among healthcare professionals, KARL STORZ partnered with the Beijing Nursing Association in 2023 to host an Operating Room Professional Skills Competition. This initiative helped nearly 500 healthcare professionals master the fundamentals of operating room instrument and equipment management as well as clinical operations, thereby enhancing the professional skills of operating room nursing staff.
Vigorously Advance Localization Strategy to Support Healthy China.KARL STORZ has been present in the Chinese market for nearly 30 years. During this period, it has not only introduced high-quality innovative products and solutions but also witnessed the rapid advancement of minimally invasive surgical techniques in China and the expanding clinical applications of medical endoscopes across various specialties. KARL STORZ remains highly optimistic about the development prospects of China’s medical device industry.
Currently,KARL STORZ is building its first local manufacturing base in Asia in Songjiang District, Shanghai, looking forward to serving Chinese customers with internationally leading quality and innovative products and services that better meet the needs of the Chinese market.
In the future, KARL STORZ will continue to leverage its strengths in optics, mechanics, electronics, and software applications to provide more high-quality products, one-stop solutions, and continuously upgraded technical services. We are committed to promoting the widespread adoption and development of minimally invasive surgical concepts and technologies in China, creating greater value for public health and peace of mind, driving continuous improvements in the healthcare system, and contributing our strength to the “Healthy China” initiative!