Guoke Hengtai 'Love Distributor' Model Promotion & Channel Exchange Conference Successfully Concludes in Chengdu

In early June, as summer began to take hold, participants gathered in Chengdu. On June 19, the Guoke Hengtai·Ai Distribution Model Promotion Conference and Channel Exchange Event, jointly organized by Guoke Hengtai (Beijing) Medical Technology Co., Ltd. (Guoke Hengtai, Stock Code: 301370) and Beijing Danhuang Technology Co., Ltd. (VCBeat), concluded successfully at the Crowne Plaza Chengdu Wuhou Yujiang.

As China's leading research institution and media platform for the healthcare industry,Danhuang Technology and Guoke Hengtai have maintained a long-term, close partnership, integrating their respective advantageous resources to enhance the scale and influence of the “Ai Jingxiao” campaign., while also bringing more high-quality sales partners to innovative medical companies participating in the VBEF exhibition and the numerous healthcare innovation teams on the existing platform.

This conference established the VBEF Innovative Product Tour Exhibition Platform, bringing together VBEF’s annual featured products and numerous well-known brands. It attracted executives from over 30 manufacturing enterprises and more than 200 distributors to attend.

The meeting commenced withCao Jinci, Director of Marketing and Channel Management Department at Guoke HengtaiShe shared “Light-Asset Operation Solutions for Short-Term Consignment.” She pointed out that, against the backdrop of the national volume-based procurement era, distributors need to confront the operational challenges posed by upstream inventory stocking, accounts receivable, and operating costs—issues that required little consideration during the previous high-gross-margin period.

During the conference,Bi Yuanfeng, Co-founder and Chief Operating Officer of VCBeatDelivered a presentation titled “The Story of VCBeat and the Wave of Transformation in the Healthcare Industry.” It provided an in-depth analysis of the rise of Chinese homegrown hard technologies in global healthcare innovation and the profound impact of this trend on the entire industry ecosystem. The presentation also emphasized the importance of gaining a higher-level perspective on industry development and connecting with more industrial resources during this critical period.Aligned with the demands of industrial development, VCBeat provides industry data services, research and consulting services, in-depth content creation and dissemination services, as well as industry event planning and precise resource linkage services. These offerings help industry participants clarify the current landscape, identify trends, build their brands, and collaborate efficiently.

During the “Key Opinion Leaders’ Presentations” roadshow session, representatives from Medtronic, Smith & Nephew, Weili Medical, Huasen, Stryker, Peijia Medical, and AK Medical delivered insightful presentations on their respective product portfolios, including spinal solutions, advanced wound management, anesthesia, minimally invasive surgery, orthopedic power tools, heart valves, and joints, 3D spinal technologies, and surgical intelligence.

Subsequently, during the “Product Recommendations” roadshow session of this conference, Guoke Hengtai’s product ambassadors presented Ambu’s disposable electronic bronchoscopes, laryngeal masks, electrodes, and medical simulators; Terumo Aortic’s Relay NBS/Plus thoracic aortic stent grafts; and Zoll’s defibrillators, ventilators, and cardiopulmonary resuscitation (CPR) systems.

It is worth mentioning that, as a leading research institution and media platform in China's healthcare industry—VCBeatHuang Keji (VCBeat) established the VBEF Innovative Product Tour Exhibition Platform, bringing together the annual product enterprises of VBEF., building an efficient communication bridge between manufacturers and distributors. Through in-depth online and offline interactions, it effectively addresses the challenges manufacturers face in promoting high-quality medical device products, while alleviating distributors’ difficulties in sourcing premium products, thereby enhancing distributors’ marketing efficiency and enterprises’ market competitiveness.

Exhibition booths were set up at the conference venue for participating manufacturers, creating a tangible platform for ongoing interaction between manufacturers and distributors. This allowed distributors to gain closer and more detailed insights into their products of interest, while enabling manufacturers to engage in thorough discussions with distributors interested in collaboration. This dynamic significantly facilitated the formation of partnership agreements, achieving a mutually beneficial outcome where manufacturers expanded their distribution channels and distributors sourced desired products.

In 2024, Guoke Hengtai’s “Ai Jingxiao” Model Promotion & Channel Exchange Events were successfully held in multiple cities, including Jinan, Nanjing, Hohhot, Wuhan, and Zhengzhou, with upcoming sessions scheduled for Taiyuan, Hangzhou, Xi’an, Guangzhou, Beijing, and Shanghai. Moving forward, as VCBeat and Guoke Hengtai deepen their strategic partnership and integrate their respective advantageous resources, the scale and influence of the “Ai Jingxiao” initiatives will continue to expand, establishing a more efficient communication mechanism between medical device manufacturers and distributors.

At this conference, the newly launched innovative supply chain operation and service model will also empower distributor partners to identify high-quality products and secure promising collaboration projects.

The Excitement in Chengdu Will Continue!

On July 23, VCBeat and Guoke Hengtai will host the “Ai Jingxiao” Model Promotion and Channel Exchange Conference in Taiyuan, Shanxi Province, providing manufacturers and distributors from more regions with opportunities for communication and collaboration. We sincerely invite more ecosystem partners to share platform resources, support business development for our partners, and achieve win-win outcomes in the new era!

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