Guoke Hengtai 'Ai Jingxiao' Model Promotion & Channel Exchange Conference Successfully Concludes in Taiyuan

On July 23, the Ai Jingxiao Model Promotion Conference & Channel Exchange Meeting – Taiyuan Session concluded successfully at the Wanda Vista Hotel.The conference invited numerous industry peers to jointly discuss development trends, including over 40 top domestic and international brands, more than 200 distributors, VBEF Innovation 100 Annual Product Innovation Enterprises, industry leaders, and multiple investors.

Centered on the theme “Empowerment · Connection · Sharing,” this conference interprets current development trends and the intrinsic drivers sustaining corporate growth for distributors at a critical juncture of transformation, offering insights from multiple perspectives including enterprise operations, capital, and marketing. The event aims to help more medical device companies seize breakthrough opportunities amidst the era’s transformative changes.

As a leading research institution and media platform in China's healthcare industry, VCBeat has maintained a long-term close partnership with Guoke Hengtai., integrating the superior resources of both parties to expand the scale and influence of the “Ai Jingxiao” campaign, while bringing more high-quality sales partners to innovative medical enterprises participating in the VBEF exhibition and the numerous healthcare innovation teams already on the platform.

At the beginning of the meeting,Cao Jinci, General Manager of the i-Distribution Channel Marketing Shared Service Platform at Guoke Hengtai“Making ‘Light’ and ‘Fast’ Transformation Possible in the Context of Volume-Based Procurement”He pointed out that against the backdrop of the national volume-based procurement era, distributors need to confront the operational challenges posed by upstream inventory stocking, accounts receivable, and operating costs—issues that required little consideration during the previous era of high gross margins.

 Cao Jinci, General Manager of the Marketing Sharing Service Platform for Distribution Channels at Guoke Hengtai

Wu Xuetao, Partner at Danhuang Tech (VCBeat)He delivered a keynote speech titled “Opportunities and Challenges Coexist: Placing Innovation at Center Stage.” He pointed out that the current international landscape is complex, and changes in China’s national medical insurance and centralized procurement policies pose challenges to the survival of innovative projects, while also creating opportunities for those who are forward-thinking. VCBeat, under Eggshell Technology, pools capital, technological, and industrial resources to provide precise, full-lifecycle resource-matching services for pharmaceutical and healthcare innovation enterprises. Meanwhile, Eggshell Technology will collaborate with renowned overseas exhibition organizers to provide a global platform for Chinese pharmaceutical and healthcare innovative products and technologies to expand into international markets.

 Wu Xuetao, Partner at VCBeat

Liu Shaohua, Marketing Manager of Guoke HengxingIn her keynote speech titled “Under the New Distribution Regulations, Digitalization Promotes High-Quality Compliance Development,” she pointed out that the promulgation and implementation of regulations such as the Regulations on the Supervision and Administration of Medical Devices have imposed more refined requirements on the management of distribution enterprises. She believes that in the current environment, medical digital-intelligent supply chain collaboration platforms—capable of achieving compliance management, full-process UDI traceability, license expiration alerts, and integration across all business links—have become an inevitable trend in the development of the pharmaceutical distribution industry.

Liu Shaohua, Marketing Manager at Guoke Hengxing

In his keynote speech titled “Enabling Precise Data Flow: The Essential Path for Future Marketing of Medical Devices,” Jin Rong, Chief Marketing Officer of Nanjing Yilu Kuaijian Medical Technology Co., Ltd., pointed out that Yilu Kuaijian leverages its subscriber base of over 1.8 million vertically segmented medical device distributors and physicians to provide enterprises with brand communication and customized digital marketing services. By offering lean support to bolster companies’ channel development and marketing promotion from an open-source perspective, Yilu Kuaijian ensures that digital marketing is truly integrated into the day-to-day needs of corporate growth.

Jin Rong, Chief Marketing Officer of Nanjing Yilu Kuaijian Medical Technology Co., Ltd.

"Key Opinion Leaders' Insights" SessionBringing together a cohort of industry-leading medical innovation enterprises, representatives from pioneers such as Medtronic, Smith & Nephew, Jieshi Medical, AK Medical, and MicroPort shared insights on the latest technologies and products in spine care, advanced wound management, transcatheter aortic valve replacement (TAVR), joints, 3D spinal solutions, smart surgical devices, and neurointervention. These presentations highlighted cutting-edge industry trends and innovative medical technologies.

VBEF Innovative Product Roadshow SessionAimed at discovering innovative products and solutions that feature technological advancement, high value for domestic substitution, fulfillment of unmet clinical needs, significant global achievements, and prominent industry-leading effects, this initiative is a key component of the Aijingxiao Platform’s collaboration with Eggshell Technology (VCBeat) to help promising projects attract quality capital. In this session, Boyin Hearing, Fangrun Medical, Puchuang Medical, and Ansukang, as representatives of innovative products, delivered compelling product roadshows.

To help medical device manufacturers and distributors establish an efficient offline communication platform, Danhuang Technology (VCBeat) has specially created the VBEF Innovative Product Tour Exhibition Platform. This platform showcases the innovativeness and technological superiority of medical device products in a more intuitive and vivid manner, helping manufacturers expand their channels while enabling distributors to accurately and quickly source products, thereby achieving mutual benefit and win-win outcomes.

This exhibition features a robust lineup of exhibitors, bringing together more than 40 well-known domestic and international brands. The showcased products span multiple fields, including non-vascular interventional materials, vascular interventional materials, orthopedic materials, cardiac surgery materials, dental materials, neurosurgical materials, staplers and accessories, functional dressings, basic sanitary materials, and injection and puncture devices and materials.

In 2024, Guoke Hengtai successfully held its “Ai Jingxiao” Model Promotion & Channel Exchange Conferences in multiple cities, including Jinan, Nanjing, Hohhot, Wuhan, Zhengzhou, and Chengdu. The series will subsequently expand to Hangzhou, Xi’an, Beijing, Guangzhou, and Shanghai. Moving forward, as the strategic partnership between VCBeat and Guoke Hengtai deepens and their respective advantageous resources are further integrated, the scale and influence of the “Ai Jingxiao” initiatives will continue to grow, providing sustained, in-depth empowerment to medical device manufacturers and distributors.

On August 20, VCBeat and Guoke Hengtai will host the “Ai Jingxiao” Model Promotion and Channel Exchange Conference in Hangzhou, Zhejiang, providing manufacturers and distributors from more regions with opportunities for communication and collaboration. We sincerely invite more ecosystem partners to share platform resources, support our partners’ business development, and achieve win-win success in the new era!

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Free Admission

If you wish to attend the conference or seek distribution channels, please contact: Manager Yang – WeChat ID: accepted2018