Home JD Health, Xiaohongshu, and Influencer IPs Share Strategies to Unlock the Out-of-Hospital Market Traffic Pool at 2025 VBEF

JD Health, Xiaohongshu, and Influencer IPs Share Strategies to Unlock the Out-of-Hospital Market Traffic Pool at 2025 VBEF

Apr 01, 2025 09:00 CST Updated 09:00

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Outside the traditional in-hospital system, the out-of-hospital market has gradually emerged as a value amplifier for high-quality medical and pharmaceutical assets in China, leveraging its unique mechanistic advantages and innovative ecosystem.


The home medical device sector has emerged as a dark horse, health consumer products have experienced explosive growth, and the medical aesthetics industry is developing rapidly, with frequent highlights appearing in out-of-hospital niche segments. Leveraging their ability to aggregate traffic through digital channels, pharmaceutical e-commerce platforms, O2O (Online-to-Offline) platforms, and MCN (Multi-Channel Network) agencies are also extending the service scenarios for innovative products. The value of high-quality innovative assets in China’s pharmaceutical and healthcare industries has achieved nonlinear growth within the out-of-hospital context.


To help unlock greater value and facilitate more transactions for high-quality innovative assets in China’s healthcare and pharmaceutical sectors within the out-of-hospital market,VCBeat will hold the 2025 VBEF Top 100 Future Healthcare and Pharma Exhibition (VBEF) at the Suzhou International Expo Center on May 10.Above, withHealth Growth SocietyJointHosted by“Conference on the Growth of New Products and New Channels in the Out-of-Hospital Market”, inviting nationwide out-of-hospital market channel partners, distributors, agents, corporate marketing heads, sales directors, procurement managers, and high-traffic key opinion leaders (KOLs) to attend.


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(Information statistics are current as of March 31; the agenda will be updated progressively)


Featuring Expert Guests, Focusing Exclusively on High-Value and Essential Topics


A Distinguished Lineup Spanning Academia, Industry, Research, Healthcare, and Investment: In-Depth Insights into the Out-of-Hospital Market

Sun Yuewu, Chairman of the Committee, China Association for the Promotion of Healthy Development of PharmaceuticalsWe will analyze the policies and product opportunities in the out-of-hospital market,Professor Duan Tao, Shanghai First Maternity and Infant HospitalOn-site unveiling of a multi-million-level IP incubation methodology, while Health Growth Society provides long-termists with a detailed explanation of the Spark Paradigm for healthcare growth.

JD HealthHow to Achieve N-Fold Growth in Pharmaceutical and Medical Device Branding and Operations Based on E-commerceHengxu CapitalInterpreting the Business Growth Logic of Foods for Special Medical Purposes from an Investment Perspective,Fanzhuo GroupandXiuShi BioPharmaceuticalsDecoding the Breakthrough Path for Chinese Medical Aesthetic Materials. Furthermore,Guangzhou BaiyunshanHutchison HealthHuimei Digital HealthSichuan Zhenghexiang GroupHua MedicineUnlocking the Growth Secrets of New Business Models and Channels in the Out-of-Hospital Market from Multiple Dimensions.


Beyond Channels and Marketing: The Discussion Targets the “Battle for Traffic”

The Battle for the Out-of-Hospital Market: It’s All About “Traffic.” How Can Pharmaceutical Companies Win the Trillion-Yuan Traffic War in the Out-of-Hospital Market? What Is the Growth Code for Blockbuster Health and Medical Products? How Can the Success of Mega-Blockbusters with Annual Sales Exceeding RMB 1 Billion Be Replicated? Can the Traffic-Wave Creation Tactics of E-commerce Marketing Be Transferred and Duplicated? Where Lie the Boundaries of Health and Medical Content Dissemination?

The one-day conference will be dedicated exclusively toConduct research and discussion centered on the core essential issue of “traffic.”All your questions about “traffic” can be answered at this conference.


Beyond Channels and Marketing: The Discussion Cuts Straight to the “Battle for Traffic”

This conference,New-channel players such as pharmaceutical e-commerce platforms, MCN agencies, and DTP pharmacies, as well as manufacturers of new out-of-hospital market categories including pharmaceuticals and medical devices, foods for special medical purposes (FSMP), and health productswill come together to accelerate resource collaboration and development in the out-of-hospital market.


Furthermore, VCBeat VBEF concurrently hosts a series of N+ activities, including closed-door government-enterprise meetings, premium asset promotion conferences, and innovative product launch events. By adopting an integrated “exhibition + forum + transaction” model, it facilitates deep connections between high-quality assets and global capital, the local industrial chain, and end-user medical institutions, thereby helping China’s innovative healthcare and pharmaceutical assets bridge the gap from “innovation capability” to “productive capacity.”

The exhibition facilitates diverse matchmaking:2025 VBEF Special Exhibition Area DesignCentral Stage (Thematic Roadshows, Product Launches), Innovative Product Showcase (Product Demos, Case Studies)Innovative Assets Poster Exhibition (Top 100 Investment Landscape, Resource Matchmaking)Three Major Value Domains: Accelerating the Value Fission of High-Quality Assets in China’s Healthcare and Pharmaceutical Innovation Through Innovative Models and Efficient Mechanisms.

Forum Decoding Trends:2 Main Forums, 4 Featured Forums, and 20+ Thematic Forums comprehensively cover the hot sectors of high-quality innovative assets in China’s healthcare and pharmaceutical industries. Over 300 industry leaders, academicians, experts, and corporate executives discuss growth poles in China’s healthcare industry, precisely identifying growth drivers for high-quality assets.

High-Efficiency Trading Scenarios:Exhibiting companies can engage directly with international buyers, overseas distributors, and supply chain partners. Through on-site negotiations and demand-matching sessions, they can swiftly secure business opportunities in cross-border cooperation, technology introduction, and product distribution, thereby facilitating the integration of China’s high-quality innovative medical and pharmaceutical assets into the global industrial chain.

Industry partners are welcome to scan the QR code to register, enabling direct dialogue and collaboration discussions with innovative enterprises.


Limited-Time Early Bird Tickets: Hot Sale in Progress!

As low as¥69!(Deadline: March 31)


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Scan the QR code to register for the event now


Limited-Time Free Offer

Free tickets available—limited quantity, first come, first served!

Share this article/poster to your WeChat Moments and collect 18 likes,

Add the Organizing Committee (Note: Ticket Benefits),

Get one ticket worth RMB 399 (excluding meals)!


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Ms. Jing - Registration Inquiry for Conference Attendance

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Mr. Weng - Conference Registration Inquiry


2025 VBEF
Exhibition Overview

VBEF Exhibition Floor Plan

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(Click to view full-size image)



VBEF Forum
Main Forum: May 9-10

Featured Forums: May 09-10

May 09 Medical Device Distributor Conference

May 09-10 Medical Device Design and Manufacturing Conference

May 09-10 Global Bio-Manufacturing Conference

May 10 Out-of-Hospital Market New Product and New Channel Growth Conference


Hot Topic Forums: May 9–10

Internet Hospital and Smart Hospital Forum, Pharmaceutical Company Digital Marketing Forum, Medical AI Large Model Application Innovation Forum, ITBT & AI Drug R&D Forum, Cardiovascular Disease Industry-Research Innovation Forum, Foreign Enterprise Digital Innovation and Development Forum, Minimally Invasive Surgery Industry Innovation and Development Forum, CGT Venture Capital and BD New Opportunities Forum, Precision Medicine and Molecular Diagnostics Industry Development Forum, Health Management and Health Insurance Development Forum, Ophthalmology Industry Innovation and Development Forum...

More forums to be updated


Award Ceremony: May 09

The 2025 Top 100 Future Healthcare Companies List Release Ceremony and Innovation Awards Ceremony


Concurrent Events: May 09-10

Matchmaking sessions, closed-door meetings, project roadshows, high-end business events, etc.



VBEF Exhibition
VBEF Exhibition: May 09-10

Themed Exhibition Area

Innovative Medical Device Product Exhibition, Medical Device Design and Manufacturing Exhibition, Digital Healthcare and Services Exhibition,

Biomanufacturing Special Exhibition, Life Science Instrumentation Exhibition, Health Consumer Products Collective Exhibition,

Regional Government Park Exhibition, International Exhibition Area... More themed exhibition areas to be updated


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Exhibition Overview

Exhibition Name:2025 VBEF Future Healthcare & Pharma Top 100 Expo

Exhibition Time:May 9–10, 2025

Venue:China · Suzhou · International Expo Center

Exhibition Scale:16,000+ patient visits


Organizational Structure

(More partners to be confirmed. Stay tuned to VBEF for the latest updates.)


Organizer:VCBeat

Co-organized by:VCBeat New Medicine, ATLATL Dart Innovation Center, Enshe Family Office, Guoke Hengtai, He Eye Hospital, Probe Capital

Forum Supporting Organizations:MathWorks, Pivotal bioVenture, Alibaba DAMO Academy, Anjieming, Aoruiji, Boson Quantum, Bohe Innovation Center, Deneng Medicine, Dongmai Medical, Enshe Family Office, Fanzhuo Group, Fuxin Sci-Tech Innovation, Gerui, Guotai Junan, He Eye Specialist Hospital, Hengxu Capital, Hunan Provincial Medical Device Industrial Park, Huamei Haolian, Huimei Digital Technology, Health Road, Jieshi Medical, JD Health, Jinghan New Materials, Legend Star, Linsheng Polymer, Lulutong Health, Lide Health, Mijian, Naiterui, Ping An Good Doctor, Puchuang Medical, Ruisen Medical, Shangyong Technology, Taozi Health, Tonghe Litai, Tupai Medical, Weimei Health, Xiyi Medicine, Xikang Cloud Hospital, Xinhong Electronics, Yanyin Technology, Yishu Health, Yijiada Medical, Zhejiang Kayi, Knowledge Matrix, JLL, China Pharmaceutical University Suzhou Alumni Association

Supported by:Proxima Ventures, Boyuan Capital, Bencao Capital, Changfa Group, Chende Capital, Changling Capital, Daotong Investment, Panlin Capital, Danlu Capital, GTJA Investment, Sequoia China, Honghui Fund, Huagai Capital, Legend Capital, Matrix Partners China, Legend Star, Qingsong Capital, Qiming Venture Partners, Shenzhen Capital Group (SCGC), Shanghai Industrial Capital, Xianfeng Qiyun, Sunshine Ronghui Capital, Yuanhe Origin, Yuansheng Venture Capital, Yuanyi Capital

Supported Industrial Parks:Changping Life Valley Industrial Base, Optics Valley Bio-City/Wuhan Gaoke Medical Device Park, Haicheng Digital Healthcare Industrial Park, Jiangsu Medical Device Technology Industrial Park, Shanghai Free Trade Zone No.1 Life Science and Technology Industrial Park, Zhongguancun (Tongzhou) Innovative Medical Translation Industrial Park (Yifang Health Valley)

Exhibition Support Media:21st Century Business Herald, E-Pharma Academy, MedWorld Device World, Bioon Valley, TouchBio, Cyzone, Big Health Pie, Hao De Ya, Huihui Yaojia, Jixiao 361, Jiankangjie (Healthcare Circle), Kuaisu Wen Yisheng (Quick Doctor Inquiry), Bioon Valley, Taidu TIMEDOO, Tansi Biology, Investment Circle, Xiao Fan Zhuo (Small Rice Table), Xinxi Xia (Information Hero), Yao Fangzhou (Medicine Ark), Yaokahui (Pharma Cafe Club), Yaozhi Network, Yi Gong Xueren (Medical Engineering Scholars), Yi Qianyan (Medical Frontier), Medical World, Pharmaceutical Manager, PharmaCube, Zhiyi Xun


2025 VBEF
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