Bayer China Named Top Employer in China for Sixth Consecutive Year, Ranking Among Top 10

ShanghaiJanuary 19, 2024/PR Newswire/ --2024Year1Month18DayThe much-anticipated "Top Employer China 2024" list has been officially announced. Bayer China has once again been certified as a "Top Employer in China" for the sixth consecutive year and has entered the top ten on the list. This honor not only highlights Bayer's outstanding performance in employer branding, including corporate culture, health benefits, and digital experience, but also further solidifies Bayer’s leading position in the talent market as a leader in the life sciences industry.

Xiaolan Zhou, Global Executive Vice President of Bayer AG's Pharmaceuticals Division and President of Bayer China, and President of Bayer Greater China"We are honored to be listed as one of ‘China’s Top Employers’ for six consecutive years, which is an important recognition and encouragement of Bayer's talent strategy and human resources practices. Bayer has always believed that employees have the potential to be innovators and change-makers within the company. To empower them to achieve the symbiosis of personal value and corporate mission, Bayer actively fosters a diverse and inclusive work environment, optimizes health and welfare programs, and leverages digital tools to support employees' sustainable development. Over 140 years in China, Bayer hopes to continue collaborating with diverse talents in the industry, stimulating corporate vitality, and accelerating breakthrough innovations in healthcare and agricultural technology, jointly building a better world of ‘Health for All, Hunger for None.’"

Build a Diverse and Inclusive Platform to Empower Talents to Showcase Their True Selves

In 2021, Bayer introduced its employer brand declaration "Be You. Be Bayer," encouraging employees to be themselves and grow together with Bayer. In today’s challenging environment, Bayer values the unique talents of each employee, offering them a diverse and inclusive platform to fully realize their self-worth. It also instills in them the courage and confidence to innovate and pursue excellence alongside the company, better serving patients, consumers, and growers.

Guided by its employer brand declaration, Bayer is committed to promoting a diverse corporate culture (DE&I, Diversity, Equity & Inclusion) and practicing the concept of inclusiveness. By building cross-disciplinary, sustainable cooperation systems and fostering a fair environment, differences among diverse talents drive the company’s innovation and spark greater vitality. Since 2022, Bayer has been regularly organizing a variety of multicultural day events each year to enhance employees' understanding of diversity, equity, and inclusion. In 2023, Bayer carried out a series of online and offline activities around DE&I, including art genre interest tests and lunch-and-learn sessions. While guiding employees to develop self-awareness and freely unleash their talent, these initiatives also provide opportunities for different talents to communicate with one another, allowing them to deeply embrace diversity, understand equity, and experience inclusion.

Upgrade Health Benefits Strategy, Effectively Deliver Employee Care

Bayer places high importance on the physical and mental health and well-being of its employees, continuously implementing a health benefits strategy that combines digital experiences with humanistic care. Based on a constantly optimized health benefits system, Bayer aims to comprehensively promote risk and health management for employees, their families, and the workplace through dual support of empowerment and care, enhancing employees' sense of security and belonging.

The "Love•Welfare Plan," which has been implemented for over a decade, stands as one of the best initiatives in this regard. Through the Love•Welfare Plan, Bayer supports flexible and personalized welfare options to meet the diverse needs of employees and their families in areas such as risk protection, physical and mental health, and work-life balance. As of 2023, it has covered more than 20,000 Bayer employees and 40,000 family members. At the same time, the Love•Welfare Plan continues to be optimized and iterated, aiming to help employees better care for themselves and their families, making home a stronger support system. For instance, to address employees' needs to care for parents, children, and relatives, starting January 2024, Bayer introduced a new type of leave — Family Care Leave — applicable when a spouse, parent, or other relatives fall ill and require care, or when children are left unattended. This ensures every employee’s family feels warmth and care, achieving a healthy balance between work and life.

Lead the Digital Trend, Optimize Workplace Experience in All Aspects

To adapt to the changes of the times and future development needs, Bayer fully integrates digital tools into employee recruitment, onboarding, and training processes, optimizing the full-cycle and full-process talent experience, and promoting the establishment of a flexible, agile, collaborative, and mutually trusting team.

For potential talents, Bayer launched a new employer brand IP image "Bayer Little U" in early 2023 in China. Its presence has been actively engaging on the front lines of both "online" and "offline" recruitment, attracting more talents to join Bayer with a more three-dimensional, diverse, and approachable image. As for the interview and candidate screening during the recruitment process, Bayer actively utilizes AI interviews to accurately assess candidates' compatibility with job-related competencies, achieving more efficient and objective talent selection.

Moreover, Bayer also helps employees understand their development needs and learn the required skills after joining through digital platforms and innovative talent development programs. The "Yingyue" online training system launched by Bayer empowers new leaders to grow and develop with the help of artificial intelligence technology. The system provides scenarios that may realistically occur, such as "handling employees' negative emotions" and "late submission of work," for leaders to simulate and practice, offering timely feedback, guidance, and improvement suggestions.

Tong Wang, Vice President of Human Resources, Greater China Region of Bayer and China & Asia-Pacific Region of Bayer Pharmaceuticals Division"Receiving the ‘China Top Employer’ certification for the sixth time is a full affirmation of Bayer's active efforts in building its employer brand, and has become a hallmark for Bayer to attract diverse talents in the industry. Bayer will not stop pursuing continuous innovation and building an excellent employer brand. In the future, we will continue to uphold the concept of ‘Be Yourself, Achieve Bayer’, focus on people, and provide every employee with opportunities to fully realize their potential and showcase themselves, jointly contributing to the blueprint of ‘Science for a Better Life’."