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Sanofi Accelerates Digital Transformation with Localized Infrastructure in China

Jan 26, 2024 14:43 CST Updated 14:43
Sanofi

Pharmaceutical R&D Developer

BeijingJanuary 26, 2023 /PR Newswire/ -- Recently,STIF2023The 4th International Science and Technology Innovation Festival &DSC2023International Digital Service Conference (IDSC) Held in Beijing, Sanofi Wins Awards for Its Numerous Outstanding Achievements in Digital Transformation2023Annual Excellence in Digital Transformation Award. AsOne of the most influential annual events in the field of technological innovation and digital services, the Digital Service Conference aims to build a diverse communication platform, convey the spirit of scientific innovation, and focus on the latest development trends in technology. This prestigious award recognizes Sanofi's effective enhancement of its core competitiveness through digital transformation.

赛诺菲中国荣膺2023年度卓越数字化转型奖
Sanofi China Honored with 2023 Excellence in Digital Transformation Award

Chief Digital Officer of Sanofi Greater China RegionLai WendeTed LaiIndicates:"As one of the first multinational pharmaceutical companies to enter China, Sanofi has witnessed and actively participated in the continuous acceleration of China's healthcare industry on the path of digital transformation. It is also committed to becoming a solid force in driving this digital wave. With the determination to transform the company into a globally leading digital healthcare platform, Sanofi's digital team consistently invests in the development of digital infrastructure and the implementation of innovative solutions, aiming to better address the needs and challenges in China's healthcare sector."

Build a Solid Foundation for Digital Transformation

Digital technology has permeated every aspect of people's daily lives, bringing about rapid and disruptive changes. The healthcare industry is no exception to this trend. In China, the internet, cloud computing,5GThe rapid development of technologies such as artificial intelligence has created unlimited opportunities for the digital transformation of the healthcare industry. Sanofi has been deeply cultivating the Chinese market for over...40Year, it was also one of the earliest multinational pharmaceutical companies to venture into the digital field. Amidst the current wave of industry reforms, Sanofi continuesMake digital transformation one of the development strategies,Committed to promoting the development of digitalization in the medical industry in the Chinese market

How to better combine an international perspective with local market practice is a question that Sanofi S.A. has always been pondering.In 2019, Sanofi China officially established a solid digital team to build localized digital infrastructure and solutions. Deeply engaged in localization practices within China's rapidly evolving healthcare ecosystem, Sanofi China has gradually advanced its strategy as a "localized multinational company." After four years of development, Sanofi has built a strong foundation in digitalization and achieved several significant phased goals.

By partnering with local high-quality collaborators, Sanofi continuously optimizes and enhances the efficiency of cloud resource utilization, establishing a benchmark for comprehensive cloud usage by multinational corporations in China, while achieving the integration of a local data lake to drive operational efficiency through infrastructure. To realize the crucial "data-driven business decision-making" in the digital era, an integrated business data dashboard has been developed; and through...AI-powered chatbots enable round-the-clock responses to IT-related questions on mobile devices, providing support for every employee.

In terms of customer engagement, Sanofi's digital team has launched a new enterprise-levelCRM, meeting different scenarios from interaction to retail, aiming at user-centric next-generation digital solutions, and striving to first break through the common traditional user experience models in the pharmaceuticals industry. Meanwhile, in the continuously developed centralized patient management platform, more service entries for chronic disease management will be added this year to improve the quality and efficiency of chronic disease management services, benefiting patients.

Drive Growth through Digital Transformation

As digital technology and working concepts are fully integrated into every operational and business process of enterprises, digital teams will continue to introduce new initiatives and upgrade existing products. ByIn 2025, to address the pain points in daily digital experiences for both external and internal enterprises, the goal of the digital team is to create an omnichannel digital experience and explore personalized services, enable data-driven decision-making, and ensure continuous improvement in employee efficiency and work experience optimization.

In the process of digital transformation, how to integrate digital intelligence with the needs of the local market is a challenge that Sanofi actively embraces. Sanofi will continue to cultivate a group of managers who truly understand digitalization, establish a data-driven decision-making system with deep insights into the Chinese market, and continuously upgrade and simplify digital technology infrastructure to achieve efficient operations and sustained growth, creating sustainable value for the enterprise through digitalization. On this basis, Sanofi will also continue to deepen cooperation with Chinese partners in relevant fields, further utilizing a digital transformation mindset to explore the scaled application of new technologies.

Sanofi has always believed that by pursuing the wonders of science, it can ultimately enable more patients to "rediscover the brilliance of life." The Chinese market is Sanofi's second-largest market globally, and Sanofi is committed to supporting "Healthy China."2030"The goal of realizing the blueprint as soon as possible, continuously exploring effective digitalization"Solution,While providing support to a wide range of medical professionals,AssistInnovative scientific achievements benefit more Chinese patients earlier.