
High-end Ophthalmic Medical Device Developer

ExpectedReadReading Time: 2 Minutes

Berli Jucker Public Company Limited (BJC) boasts a rich and glorious history of over 140 years, with businesses spanning various sectors in Thailand including rice milling, mining, timber, shipping, import, manufacturing, packaging, distribution, and services.
BJC Healthcare Co., Ltd. is the division under BJC dedicated to healthcare professionals and institutions. It encompasses three core businesses: Medical Innovation Technology, Surgical Solutions, and Life Care Rescue. It has long-term partnerships with high-quality products from the United States, Germany, the United Kingdom, Switzerland, Denmark, France, Italy, Japan, and other countries. The ophthalmology department once represented OCT devices from the American company Optovue, demonstrating solid industry experience.TowardPi becomes the first ophthalmic medical device brand from China under the BJC Healthcare branch.
After its establishment, TowardPi rapidly completed the product technology iteration from 0 to 1 and from 1 to 100 in the ophthalmic OCT field within the medical-engineering transformation system of Tsinghua Industrial R&D Institute in Beijing. With strong underlying technology, TowardPi has been able to maintain the industry's highest R&D efficiency and technical leadership.
It is reported that since the launch of TowardPi's ophthalmic OCT product four years ago, the total number of installations in China has exceeded 500 units, maintaining a leading market share. The average selling price is significantly higher than imported products, establishing a high-end brand image with "superior volume and price."After TowardPi Medical obtained the EU CE-MDR certification for China's first OCT product in July 2024, it quickly captured the European market, with sales exceeding 60 units within half a year. Its market share in the EU countries surged into the top five, becoming a popular "best-seller" in the UK, France, Germany, Switzerland, and Italy.Click here to view more)。