Qilu Pharmaceutical Launches 'Hospital-Pharmacy Synergy, Ecosystem Co-Creation' Strategic Initiative at Wuzhen Health Conference 2026

Source: Promotion

As the spring breeze brings news, flowers bloom on schedule. From April 12 to 16, in Wuzhen, a millennium-old town, the 2026 Wuzhen Health Conference themed "Maneuvering · Leap - Tomorrow's Symphony" will be held as scheduled.

On April 13, "Hospital and Pharmacy in Unity, Ecosystem in Collaboration" – Qilu Pharmaceutical's New Ecosystem Partnership Strategy Launch and Thematic Luncheon was Grandly Held. Leading figures from China’s pharmaceutical retail industry, core executives of Qilu Pharmaceutical, and industry experts gathered to witness Qilu Pharmaceutical's strategic blueprint centered on "Hospital and Pharmacy in Unity" to build a full-cycle, all-scenario health service system, officially ushering in a new chapter of "Ecosystem in Collaboration."

Deepening Industry Accumulation, Drawing a New Blueprint for "Hospital-Store Unity"

Qilu Pharmaceutical always adheres to the core values of "Great doctors are sincerely dedicated, and their mission is for the family and the world," with the mission of "Expressing our love through technology," and has ranked among the top for three consecutive years.China MedicineThe TOP3 list of industrial main business revenue has become the pride of China's pharmaceutical industry. At the critical juncture where health demands are extending from within hospitals to outside, Qilu Pharmaceutical has keenly captured the trend of industry transformation, promoting and implementing a "hospital-inside-and-outside integration" collaborative strategy.

Tian Yong, General Manager of Qilu Pharmaceutical Sales Headquarters, pointed out in his speech that as a leading enterprise in China's pharmaceuticals industry, Qilu Pharmaceutical has always adhered to the original mission of “ensuring that ordinary people have access to and can afford high-quality domestic medicines.” For the retail channel, Qilu Pharmaceutical has tailored an exclusive product system covering diverse scenarios such as chronic disease management and critical illness medication, providing chain pharmacies with comprehensive solutions for both growth and service enhancement. Based on the "New Ecosystem Partnership for Hospitals and Pharmacies" strategy, Qilu Pharmaceutical will take this conference as an opportunity to work hand-in-hand with chain partners to advance three key areas of cooperation: closing the loop between hospitals and pharmacies to achieve service upgrades; strengthening academic empowerment to enhance professional capabilities; driving collaboration through digitalization to build an end-to-end model, enabling patients to enjoy high-quality, standardized healthcare services outside of hospitals. Qilu Pharmaceutical consistently upholds the principles of equality, mutual benefit, and long-term win-win cooperation, and is committed to working together with all partners to meet challenges and share development.

Insight into Industry Changes, Jointly Exploring New Paths for "Ecosystem Collaboration"

Currently, China's pharmaceuticals and health industry is at a critical period of transformation and upgrading. How to create new opportunities in the midst of change?

Qilu Pharmaceutical's Special Advisor Zhang Xiaoping Delivered an In-depth Presentation Titled "Trends and Development of Out-of-Hospital Marketing." He Stated That, in the Future, with the Implementation of Policies Such as the "Opinions on Promoting High-Quality Development of the Pharmaceutical Retail Industry" Issued by the Ministry of Commerce and Eight Other Departments, Retail Pharmacies Will Serve an Increasing Number of Prescriptions from Hospital Referrals, Becoming Health Managers for the Public. At the Same Time, Grassroots Medical Institutions Will Become Important Cooperative-Competitive Partners of Retail Pharmacies, Jointly Advancing the Deepening Reform of Separating Medicine from Healthcare. In Response to the Deepening Reform of Separating Medicine from Healthcare and the Widespread Application of AI Technology, Enterprises Should Actively Adapt to Market Changes and Policy Adjustments, Continuously Innovate Marketing Models and Service Methods, and Provide Patients with Higher Quality and More Convenient Medical Services. The "Integration of Hospitals and Pharmacies" Offers a Practical Solution.

Qilu Pharmaceutical's "New Ecosystem Partnership for Hospitals and Pharmacies" strategy is a strong implementation of this solution.

The implementation of a strategy requires a clear path. Sun Yingxia, Deputy General Manager of Qilu Pharmaceutical Sales Corporation, provided a detailed breakdown of the "blueprint" for strategic execution in her keynote speech titled "Gathering Momentum for Strength, Value Co-creation — Building the 'New Hospital-Pharmacy Ecosystem Partnership' Strategy." She noted that currently, there is a gap in out-of-hospital medical services, and pharmacies’ professional capabilities need improvement. The key to breaking this deadlock lies in building an integrated "hospital-pharmacy-patient" full-cycle health management system. Over the past few years, Qilu Pharmaceutical has steadily advanced its out-of-hospital strategy, developing a robust professional KA retail team, establishing an integrated in-hospital and out-of-hospital system, and solidifying chain partnerships, laying a strong foundation for the promotion of the "New Hospital-Pharmacy Ecosystem Partnership" strategy. In the future, with the advancement and implementation of the "New Hospital-Pharmacy Ecosystem Partnership" strategy, Qilu Pharmaceutical will deeply integrate resources, share core academic resources, and achieve service experience upgrades and data intelligence-driven outcomes. Sun Yingxia expressed her hope to collaborate with colleagues from all sectors to create incremental value and build an integrated hospital-pharmacy health service ecosystem.

Partners United for Win-Win Results, Witness the Historic Moment of "Ecosystem Co-Construction"

Shuyu MinbishQin Guangxia, President of Dayao Fang Co., Ltd., as a representative of the partner, shared the cooperation history and mutual benefits with Qilu Pharmaceutical. In her presentation "Value Exploration of Hospital-Store Linkage and Shuyu Practice," she stated that Shuyu Minsheng Pharmacy actively responds to policy calls, explores the value of hospital-store linkage, and is committed to building "Health Stations" to activate the trillion-level off-hospital market increment. It is precisely because of industrial enterprises like Qilu Pharmaceutical, which possess core strength and unique value, that the path for retail terminals has become increasingly broad. In the future, both parties will jointly build a chronic disease management center, providing standardized chronic disease services; collaborate on full-cycle management, creating a closed-loop service process from prevention, treatment to rehabilitation, and jointly contribute solid efforts to the "Healthy China" strategy.

In the presence of all the guests, the conference reached its climax — the launch ceremony of the "New Ecosystem Partnership Strategy for Hospitals and Pharmacies."

As the large screen countdown ticked through "5, 4, 3, 2, 1," the leaders of China's top chain pharmacies, together with senior executives from Qilu Pharmaceutical, jointly touched the screen to initiate the launch. This moment marked the relationship between Qilu Pharmaceutical and its partners officially moving from "single-point cooperation" to "ecosystem co-construction." This is not only an innovative exploration of business models but also a profound value reshaping within the pharmaceutical retail industry.

Time is short, but friendship is long. This is not only a strategic release but also a consensus-building effort.

In the future, Qilu Pharmaceutical will continue to empower out-of-hospital services with in-hospital expertise, lead the development of the health industry through innovation, and resonate with all partners in the wave of the "new ecosystem." "Hospital and Pharmacy Unity, Progressing Together in the Ecosystem" is not only a slogan but also a guide to action. Qilu Pharmaceutical will join hands with all partners to write a new chapter in the pharmaceutical retail ecosystem and contribute to the construction of Healthy China.

Source: Promotion