Shenzhen E-Cigarette Expo Kicks Off on April 15, Sparking New Trends in China's Domestic Market

The 2015 Shenzhen E-Cigarette Exhibition will officially open on April 15 at the Shenzhen Convention and Exhibition Center. According to the organizer, Creative Times Exhibition, as the first e-cigarette-themed exhibition in China, it has received strong support from two major industry organizations: the Shenzhen E-Cigarette Industry Association and the Shenzhen E-Cigarette Association. This year’s Shenzhen E-Cigarette Exhibition is committed to showcasing trendy and fashionable products in the e-cigarette sector, promoting the development of the domestic e-cigarette market, and guiding consumers toward healthy consumption concepts. It will present an exciting program featuring new product displays, investment and trading opportunities, regulatory insights, fashion shows, and award ceremonies. During the three-day event, nearly 100 leading e-cigarette brands, including Yuntech, SMOK, Xinyikang, Kaimingrui, Shanghai Green Xin, Jinjia Technology, and iJoy, will jointly exhibit their latest e-cigarettes, e-liquids, and other products. On April 17, the winners of the 2015 E-Cigarette “Best Innovation Technology Award,” “Most Promising Growth Potential Award,” and “Best Industrial Design Award” will be announced on-site.

China’s E-Cigarette Market Is Poised for Takeoff, with the First Shenzhen E-Cigarette Exhibition Leading a New Trend
E-cigarettes, marketed as stylish lifestyle products with health-conscious appeal, have seen far lower acceptance in the domestic market compared to overseas markets, resulting in an industry that has long thrived abroad while remaining underdeveloped at home. However, in contrast to the slowing growth of the overseas e-cigarette market in recent years, China’s domestic e-cigarette market is beginning to show signs of gradual expansion. According to a Malaysian e-cigarette vendor who has already registered to exhibit at the upcoming trade show, Southeast Asian companies previously focused exclusively on Malaysia, Indonesia, and the Philippines due to sales bans in Brunei and Singapore. Starting last year, however, orders from mainland China and Taiwan have shown a clear upward trend. He expressed strong optimism about the Chinese market.

According to the organizer, Creative Era, at this critical juncture when domestic consumers are beginning to accept e-cigarettes, product design, concept, and promotion will play a decisive role in the market. A large number of trendy, fashionable, and art-collector-grade e-cigarette products will be unveiled at this exhibition. These include the Legend e-cigarette to be released by the event’s main sponsor, Guangdong Yunduan E-commerce Co., Ltd.; SMOK’s Wood Pipe Guardian II; Innokin’s IK022 iTaste 134; and Kamry’s 20, which features an integrated OLED display. Among these, the Yunduan Legend e-cigarette offers enthusiast-level vapor production and a high-capacity 1600 mAh battery, while also being compact and powerful (5 mm shorter than the traditional eGo) and highly compatible (supporting atomizers with resistance as low as 0.5 ohms). Its casing incorporates international-grade industrial design and advanced materials.

In addition to standard exhibitions and investment promotion meetings, the event will feature multiple product launches and fashion shows. Notably, the two investment promotion conferences hosted by JD.com and Yunduan are set to attract significant public attention. The event will also present several prestigious awards on-site, including the 2015 E-Cigarette “Best Innovation Technology Award,” “Most Promising Growth Potential Award,” and “Best Industrial Design Award.”

E-Cigarette Summit: Industry Regulation Becomes a Hot Topic
On April 15, the E-cigarette Theme Summit will invite several prominent guests to share current market information and industry regulations in the e-cigarette sector. Mr. Charly, Secretary-General of the French Vaping Industry Alliance (FIVAPE) and a participant in the development of e-cigarette industry standards by the French Standardization Association (AFNOR), will provide insights into France’s upcoming industry regulations and their potential impact on the market. Mr. Charly stated that France is expected to introduce the world’s first comprehensive e-cigarette industry regulations this year.
This standard is highly likely to be promoted at the EU level. Mr. Vincent, President of VDLV (a French company) and one of the drafters of the e-cigarette industry standards for the French Standardization Association (AFNOR), will provide a professional analysis of e-liquid technology and related policies; Mr. Azim Chowdhury, an expert on U.S. FDA policies and regulations, will introduce
How Chinese E-cigarette Manufacturers Should Respond to U.S. FDA Policies and Regulations

Online registration is still open; visit the site to receive a gift.
According to the person in charge of Creative Times, this year’s exhibition is primarily open to e-commerce platforms, distributors, and agents in the vaping industry, as well as manufacturers of electronic cigarettes and their components. The online pre-registration system for attendees is now fully operational; interested parties may register in advance by visiting the official website at www.iecie.com or through the official WeChat public account. On-site visitors will also have the opportunity to receive complimentary disposable e-cigarettes and enjoy additional chances in prize drawings.

About Creative Era
The organizer of the Shenzhen E-Cigarette Exhibition, Creative Times Exhibitions, is a leading professional exhibition and information dissemination service provider in China’s electronics industry. It serves professional clients in the global electronics sector by delivering high-quality, specialized exhibitions, conferences, information dissemination, public relations, and marketing activities. Its current portfolio includes the High-Tech Fair Electronics Exhibition, the Industrial Computer and Embedded Systems Exhibition, the China Electronics Show, the International Medical Electronics and Personal Health Management Industry Expo, and the Shenzhen E-Cigarette Exhibition.