Mental health is often likened to a ray of sunshine in winter, bringing warmth and hope. In the current era of rapid mobile internet development, there are many ways to promote mental health, such as online chatting, health consultations, gaming, and karaoke. These emerging supportive methods, enabled by web and mobile platforms, are transforming mental health therapy from a static model to a mobile one.
Current Status of Mental Health Issues
According to the World Health Organization, mental disorders account for 13% of the global disease burden. Currently, nearly one in four people worldwide suffers from a mental disorder, with one in 17 experiencing a severe mental disorder. Although severe mental disorders can develop at any age, the average age of onset is around 25 years. Suicide has become the second leading cause of death among young people, with more than 800,000 people dying by suicide each year—one person every approximately 40 seconds.
Only 25% of patients believe that others understand and care about them, which directly affects their normal social interactions. Ala Alwan, former Assistant Director-General for Noncommunicable Diseases at the World Health Organization (WHO) and current WHO Regional Director for the Eastern Mediterranean, stated that due to the lack of attention and voice afforded to individuals with mental disorders in daily life, doubled efforts are needed to provide them with support and encourage their greater participation in activities.
WHO Director-General Margaret Chan also stated, “An unfortunate trend at present is the neglect of discrimination against patients with mental disorders; thus, there is still a long way to go in addressing the mental health needs of the numerous individuals affected by these conditions.”
Another pressing need in the current landscape is for physicians. In countries where nearly half of the world’s population resides, one psychiatrist serves 200,000 patients. This scarcity of medical resources not only exacerbates the burden on healthcare systems but also leads to delays in treatment. According to surveys, while half of the population in high-income countries seeks treatment, only one in five people does so in low-income countries.
Regarding the distribution of payers for mental health services, a foreign report indicates that there are seven main categories of payers: individuals/families, private insurance, Medicaid, and employers. In China, since mental health services are not yet covered by basic medical insurance and psychological intervention institutions are still in their nascent stage, counseling and treatment costs remain generally high, which directly affects access to mental healthcare.
And the current issues regarding psychological healthcare have actually existed for a long time.
The Evolution of Psychotherapy
Psychiatric treatment can be traced back to 7000 BC, primarily relying on primitive ancient therapies such as bathing, trepanation, and bloodletting, which continued uninterrupted until 1800 AD. Subsequently, treatments such as insulin shock therapy, malaria therapy, and hypnosis emerged. In the modern era, primary treatment modalities include psychoanalysis, pharmacotherapy, and electroconvulsive therapy (ECT), with pharmacotherapy being the most widely used and predominant approach. Compared with the medical practices of the two preceding stages, modern treatments are more humane, associated with reduced suffering, and have increasingly fewer side effects.
As can be seen, psychotherapy has made significant progress through these three stages over time. However, against the backdrop of increasingly diversified lifestyles and more complex pathologies, such traditional therapies fail to meet individuals’ personalized needs. Another drawback is that traditional therapies rarely stimulate patients’ initiative; disease management relies entirely on physicians’ treatment decisions, which also hinders therapeutic efficacy.
As is well known, mental health is not influenced by a single factor; rather, it is jointly determined by social, physiological, and psychological factors. This complex interplay has given rise to several new forms of adjunctive therapy. Through data collection, VCBeat’s Internet Healthcare Research Institute has identified four main categories: smartwatches and jewelry capable of modulating psychological stress; online mental health communities that foster mutual encouragement through user posts; consultation websites established by medical institutions and school mental health centers; and mobile applications that provide psychological assessments, mental health education, and related information. Their most prominent characteristic is relatively homogeneous content, which often relies on “chicken soup for the soul”-style material to capture user attention, in an attempt to help users regain a sense of lost “perfection.” Below, VCBeat’s Internet Healthcare Research Institute provides a brief overview of the current status and key development considerations for mental health apps.
Current Status of Mental Health Apps in China
According to incomplete statistics from VCBeat’s Internet Healthcare Research Institute, there are currently over 1,000 mental health apps in China (covering conditions such as autism, obsessive-compulsive disorder, depression, etc.). In terms of distribution by specific disorder, the majority of these apps offer comprehensive services for general psychological issues. Apps targeting a single specific condition (such as depression) exist but are relatively few, and their content is predominantly focused on assessments.
In terms of developer distribution, the primary contributors are medical/consulting institutions and school mental health centers, along with some individual developers and startup teams. The main formats include videos, radio programs, text-and-image content, audio, and games, all designed to alleviate patients’ psychological stress and achieve therapeutic effects.
According to the analysis and statistics from VCBeat’s Internet Healthcare Research Institute, current mental health apps in China primarily offer nine functions, including psychological assessments, mental health education, social networking, and online consultations. Although these apps cover a wide range of features, each app includes fewer modules compared to apps focused on single-disease areas. Apps featuring psychological assessments are the most numerous; they are characterized by their entertainment value and role as time-killers. Notably, online consultations deserve special mention. As previously noted, in China—one of the countries referenced—each psychiatrist serves approximately 200,000 patients. However, VCBeat’s research indicates that developers have not prioritized online consultation features. This may be because psychological counseling sessions generally last longer than standard medical consultations, and doctors are often unwilling to use their fragmented spare time for work-related tasks, making this area challenging for developers to exploit.
In contrast, foreign markets, which developed earlier, currently host thousands of mental health apps according to rough estimates. These apps primarily adopt a gamified approach to deliver positive psychological reinforcement to patients, helping them relax and alleviate stress through playful interaction. In China, however, the offerings are mainly small-scale psychological test games that, under the guise of “games,” are essentially multiple-choice assessments.
What Should an Excellent Mental Health App Look Like?
It is well understood that the target user base of mental health apps has its unique characteristics, which necessitates robust product functionalities. Users themselves often experience a certain level of stress and have clear needs, primarily seeking relaxation through the app; therefore, user experience is paramount. By focusing on the user, success will naturally follow. Based on the above analysis, VCBeat Internet Healthcare Research Institute recommends the following:
Attending to Every Detail of Users
Users turn to the app seeking relief from psychological issues such as stress and alcoholism, which requires continuous interaction. Therefore, prioritizing user experience is paramount. From this perspective, it is essential to involve physicians and other healthcare professionals in the software development process, as they are the primary communicators with patients and best understand their true needs.
Faster Is Better Than Slower
Whether it is a mental health app or other types of apps, a sufficiently good user experience is essential; therefore, content delivery must be fast enough during interactions with patients.
On Sub-modules
(1) It can recommend professional organizations such as hospitals, training camps, retreats, helplines, and public welfare assistance programs to facilitate access to support in times of urgent need;
(2) Add a feature to monitor the trend curve of patients' psychological status, which can be shared with trusted family members and friends to help them recognize their issues;
Case Studies of Excellent Overseas Mental Health Services
Based on a synthesis of domestic and international data, major developers have primarily adopted three approaches in the mental health services sector: 1. Online psychological counseling services centered on online consultations for doctor-patient communication; 2. Specialized adjunctive therapeutic tools designed for specific mental disorders, such as depression, autism, and hysteria, typically for patients who have already received a preliminary diagnosis; 3. Emotion management applications aimed at facilitating self-regulation, including gamified casual mini-apps and post-traumatic psychological counseling.
1. Online Consultation
iCouch
An online psychological counseling platform that helps consumers access psychiatric treatment more affordably and effectively. After registering and logging in, users can search for preferred therapists based on their individual needs and schedule appointments by referring to the therapists’ availability calendars. iCouch also provides specialized training in online counseling for therapists, enabling them to better meet the needs of remote clients. Its developed app, iCouch CBT, leverages Cognitive Behavioral Therapy (CBT) to help users engage in dialogues with a built-in Q&A system during periods of low mood, thereby alleviating emotional distress and reframing negative thoughts.
Breakthrough Behavioral
An online mental health services platform connects licensed mental health professionals—including counselors, therapists, and psychiatrists—with users seeking care. Users can customize their searches to find appropriately vetted, state-licensed therapists and access confidential, secure counseling services. The company was acquired by MDLIVE this January.
There are also cases in China focusing on online psychological counseling, as previously reported by VCBeat “Yali Psychology”, which is an online mental health counseling platform for users. Yali Psychology offers various assessments and counseling services, currently focusing on four main areas: depression, workplace issues, relationships and marriage, and parent-child dynamics.
2. Specialized Treatment
In terms of specialized treatments, VCBeat has previously compiled related articles, such as: “12 Highly Rated Apps to Help People with Depression Regain Positive Energy”、“27 Apps in Two Categories Help You Say Goodbye to Depression”、“12 Expert-Recommended Apps for Autism Treatment,” their commonality lies in “prescribing the right treatment” for a specific category of mental disorders.
PTSD Coach
This program, developed by the U.S. Department of Veterans Affairs, provides timely psychological counseling for veterans and active-duty service members suffering from PTSD (Post-Traumatic Stress Disorder). When patients with PTSD are unable to control their emotions, they can click the “Manage My Stress” button and then input the triggering situation, their current emotional state, and a stress level on a scale of 0 to 10. Based on this data, the app responds with pre-programmed music or slideshows featuring positive imagery to help patients alleviate stress. If the stress level is between 9 and 10, crisis intervention or hotline assistance may be required. According to VCBeat, PTSD Coach may incorporate more gamified elements to more effectively treat post-traumatic stress disorder in veterans.
Remind Me Again
An App for Improving Memory, Developed by Baycrest Clinical Neuropsychologist Eva Svoboda. Svoboda found that using calendar reminders can improve memory in patients with non-neurogenic memory loss, such as those who have suffered a stroke. Through clinical trials, all patients with moderate to severe memory loss showed improved daily memory function. Svoboda also plans to use a mobile app to help the elderly avoid the onset of dementia.
3. Emotional Management
Including comprehensive emotional counseling and recovery from emotional disturbances caused by certain factors.
Mobilyze
A mood-monitoring app developed by the Center for Behavioral Intervention Technologies (CBITs) at Northwestern University. By analyzing various smartphone usage parameters (such as frequency, activities, location, and social network status), the app calculates whether you are depressed. It employs “machine learners” to determine the user’s location, mood, activity levels, and treatment adherence. The app then provides users with recommendations to effectively improve their mood. According to a small pilot study, this mobile application can alleviate symptoms of depression.
Let Panic Go
An app developed by James Henry, a psychiatrist at the University of California, San Francisco, that alleviates stress by regulating breathing. When users feel panicked, they can activate “Let Panic Go” and tap the screen in sync with their breathing to gauge how rapid their breaths are. For some, this repetitive action is sufficient to slow down their breathing rate. If unsuccessful, the app suggests attempting to match a slower pace.
Once breathing is under control, the app provides additional support to help users calm down. For example, it may suggest that users shift their focus to physical sensations such as foot pain, rather than “thinking” about ways to escape the current state.
A Quick Overview of Domestic Mental Health Apps
(Note: The total download figures are sourced from five app markets: Wandoujia, Baidu, Yingyongbao, 360 Mobile Assistant, and Android Market. All listed mental health apps have over 10,000 downloads.)