Fosun Group and Xinhua Hospital Announce Strategic Partnership

[Today's Headlines]

○ Chunfeng Venture Capital Officially Launches: Focusing on Investments in the Mobile Healthcare Sector
○Under Armour and the NBA Launch Mobile App “NBA Fit” for Fans
○ Fosun Group and Xinhua Hospital Form Strategic Partnership
○ Hejia Shares Enters into Strategic Partnership with Houli Information
○ “Global Health News Fellowship” Launched to Fund Ten Journalists for Visiting Scholarships at Peking University

1. Chunfeng Venture Capital Officially Launches: Focusing on Investments in the Mobile Healthcare Sector

On August 11, Chunfeng Venture Capital held a press conference. Established in May 2015, Chunfeng Venture Capital was jointly founded by Chunyu Mobile Health, relevant government agencies, and multiple venture capital firms, with an initial fund size of RMB 300 million. According to reports, Chunfeng Venture Capital is China’s first fund dedicated to the mobile healthcare sector and has invested in four projects to date.



Partner Li Xiaomin introduced that Chunfeng Venture Capital’s investment philosophy is “from 0 to 1,” meaning it invests in areas previously unseen in the market, helping early-stage mobile health companies grow and develop. The innovative sectors Chunfeng Venture Capital focuses on include physician groups, ambulatory surgery centers, smart hardware, intelligent assistance, chronic disease management, cross-border healthcare, private clinics, convenience-store-based clinics, pharmacy-based clinics, online diagnostics, rural markets, and the elderly population.

At the press conference, Chunfeng Venture Capital showcased three of its portfolio companies: Chunyu International Medical, Smart Medicine Box, and Chunyu Living Room Medical. Chunyu International Medical focuses on cross-border medical tourism, aiming to make international healthcare accessible to the general public. Smart Medicine Box primarily leverages intelligent medical hardware to provide services for patients with chronic diseases. Chunyu Living Room Medical champions the concept that “the living room is the primary future scenario for healthcare,” comprising four components: health education, consultation and diagnosis, device data management, and a family social network.

Li Xiaomin stated that, as an investor, Chunyu will provide end-to-end project mentorship for Chunfeng Venture Capital, including media clubs, industry mentor teams, and targeted user acquisition.

2. Under Armour and the NBA Launch Mobile App “NBA Fit” for Fans

On August 10, Under Armour and the NBA announced that they had signed a multi-year global partnership agreement. Under Armour will become the title sponsor of the “NBA Draft Combine” and the premier partner of “Jr. NBA.” Meanwhile, Under Armour and the NBA have jointly developed a consumer mobile application called NBA FIT.



“Under Armour and the NBA are jointly committed to basketball, fitness, and healthy living,” said Emilio Collins, Executive Vice President of Global Marketing Partnerships at the NBA, in a statement. “Through Jr. NBA, we can teach millions of children the values of the game; through NBA FIT, we can provide fans with the latest information on exercise and health.”

The NBA Fit app includes “training tips, fitness-related content, and access to Under Armour’s authoritative health and fitness platform, UA Record.” Global licensed merchandise collaboration is also a particularly important part of this agreement, with Under Armour gaining additional rights to integrate NBA content into promotional campaigns featuring its endorsed athletes and related products.

Under Armour CEO Kevin Plank stated that the company adds more than 100,000 registered users daily. The expansion of its connected fitness platform is key to the company’s continued growth. Plank said, “We believe brand equity can provide us with immeasurable value. The more people engage in sports, the more will purchase athletic footwear and apparel.”

3. Fosun Group and Xinhua Hospital Form a Strategic Partnership

On August 10, Fosun Group signed a strategic cooperation agreement with Xinhua Hospital Affiliated to Shanghai Jiao Tong University School of Medicine. The two parties will collaborate in the areas of healthcare, insurance, management, and the integration of medical and elderly care services.



Under the agreement, Fosun Group’s insurance and healthcare subsidiaries—Shanghai Xingyi Health Management Co., Ltd., Fosun Pramerica Life Insurance Co., Ltd., and Yong’an Property Insurance Co., Ltd.—will engage in close business cooperation with Xinhua Hospital.

Sun Kun, President of Xinhua Hospital, stated that the collaboration with Fosun Group marks the hospital’s first comprehensive partnership with an enterprise possessing internationally advanced expertise in the fields of medical insurance and health management, thereby providing the hospital with broader opportunities for development.

Fosun is actively expanding its presence in the healthcare industry, establishing four core business segments: health insurance and health management; medical products and wellness products; healthcare services and elderly care with rehabilitation; and distribution and retail networks.

4. Hejia Shares Enters into Strategic Cooperation with Houli Information

According to the evening announcement issued by Hejia Shares on the 11th, its wholly-owned subsidiary, Zhuhai Hejia Medical Information Industry Co., Ltd., signed a “Strategic Cooperation Framework Agreement” with Chengdu Houli Information Technology Co., Ltd. on August 10, 2015, regarding the marketing and promotion of Houli Information’s DMIAES (Disease Management Intelligent Analysis and Evaluation System) project.



Hejia Shares stated that this collaboration aims to further enhance the company’s layout in the medical information industry chain and provide healthcare institutions with an intelligent integrated medical management platform.

Pursuant to the Agreement, Hejia Information shall serve as the marketing and promotion partner for Houli Information’s DMIAES project within mainland China. Hejia Information shall promptly integrate the DMIAES project into its hospital market resources. Furthermore, Houli Information undertakes that, under equal conditions, it shall give priority to cooperating with Hejia Information for the marketing and promotion of other new projects developed by the company.

Hejia Co., Ltd. focuses on the research and development of healthcare IT and digital solutions. This collaboration with Houli Information is a crucial step in building a comprehensive medical information industry chain.

5. “Global Health News Fellowship” Launched to Fund Ten Journalists for Visiting Studies at Peking University

To promote the development of journalism in public health and medical healthcare, the China Media Foundation (CMF) and Peking University Health Science Center have jointly launched the “Global Health Journalism Fellowship.” This program recruits 10 journalists from across China to conduct full-time, on-campus visiting studies at Peking University from September 2015 to January 2016. The CMF provides selected applicants with full scholarships, as well as allowances for transportation, living expenses, and study materials. Teaching and practical training are directly organized by the School of Public Health at Peking University, integrating academic platforms focused on healthcare, public health reporting, and innovative communication.Eligibility Requirements: A bachelor’s degree or higher; more than five years of experience in news reporting related to healthcare and medicine; and a record of outstanding achievements.The application deadline is August 28. Please visit the official website of the China Media Foundation or email contact@chinamediafoundation.org to request an application form.