Home YaoKuaiHao Partners with Laobaixing Pharmacy to Accelerate Regional O2O Market Expansion

YaoKuaiHao Partners with Laobaixing Pharmacy to Accelerate Regional O2O Market Expansion

Nov 23, 2015 09:05 CST Updated 09:05

Recently, Yaokuaihao has entered into a cooperation agreement with Laobaixing Pharmacy to accelerate the deployment of online-to-offline (O2O) pharmaceutical services in Shandong Province, with Jinan as the core hub. A representative from Yaokuaihao stated, “Laobaixing Pharmacy is one of our most valued partners and a crucial component of our national O2O strategy. This collaboration will bring greater benefits and ensure the authenticity of medications for Laobaixing’s online pharmacy customers in the Shandong region.”

Since its establishment in 2001, Laobaixing Pharmacy has achieved steady and rapid development, successfully expanding into 15 provincial and municipal markets with nearly 1,000 stores. Among these, over 200 stores of varying sizes are located in Shandong Province, making it one of the most familiar chain pharmacy brands to local residents. Adhering to its corporate mission of “making healthcare affordable and medications accessible to more people,” Laobaixing Pharmacy shares a common vision with Yaokuaihao, a synergy that has facilitated this strategic partnership.

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Industry analysts note that, at present, consumers in China still primarily purchase medications through offline channels, and cultivating user habits for online pharmaceutical purchases will take time. As a leading O2O pharmaceutical company in China, Yao Kuai Hao boasts a large user base and has partnered with its sister app, Doctor Tree, to create the industry’s only closed-loop innovative model integrating healthcare and pharmaceutical services. This unique approach has not only attracted collaborations with numerous high-quality chain pharmacies but also engages over 60,000 renowned physicians from top-tier (Grade A tertiary) hospitals to provide pre-purchase medication consultations. Recently, Yao Kuai Hao entered into a strategic partnership with Baidu Waimai and, within just one month, became the top-performing platform in the home-delivery medication segment. It has further strengthened its position by joining forces with major food-delivery giants such as Meituan Waimai and Ele.me, garnering significant attention. The collaboration between Laobaixing Pharmacy and Yao Kuai Hao can be regarded as a key step in Laobaixing’s digital transformation of its pharmacy operations.

The value of O2O (Online-to-Offline) is undeniable. Pharmacies, which have long been in the public eye, are inevitably being thrust into the spotlight amidst the O2O wave. Like other traditional industries, the conventional pharmaceutical sector is plagued by deep-rooted problems and inefficiencies, making transformation driven by mobile internet an imperative. By partnering with YaoKuaiHao, Laobaixing Pharmacy has effectively chosen a shortcut to success.

On one hand, Yaokuaihao promises precise delivery within one hour, achieving a 20-minute delivery time in Beijing’s core areas—a feat most traditional pharmacies cannot match. On the other hand, the platform’s large and precisely targeted user base is a significant factor driving business growth for Laobaixing Pharmacy. For Yaokuaihao, which operates as an O2O information service platform for pharmaceuticals, it relies on reputable pharmacies like Laobaixing Pharmacy to strictly control drug quality. Furthermore, by leveraging Laobaixing Pharmacy’s extensive network of offline physical stores, Yaokuaihao can further accelerate and refine its own regional market layout.

(The content of this article is provided by the staff of Yao Kuai Hao.)