Yunzhixun is an open platform with comprehensive communication capabilities. By providing simple and reliable API calls, it offers converged communication interfaces—including voice, verification codes, instant messaging (IM), internet-based audio and video, call centers, conference systems, and in-app customer service—to enterprises and developers. This enables business systems across various industries to integrate communication capabilities at low cost and with speed and convenience, thereby reducing the technical and investment barriers for developers in building and utilizing converged communication solutions.
According to official data, by the end of 2015, UCloud had reached over 200 million end users, registered more than 90,000 developers, and provided more than 10 types of communication services.
VCBeat’s Exclusive Interview Guest: Liu Wei, Co-founder and Vice President of Yunzhixun. With 10 years of experience in the communications and internet industry, he worked at Huawei for seven years, holding positions in sales, marketing, operations, and knowledge management. He was also engaged as a marketing consultant for the multinational telecom operator MTN.
Meeting Two Major Market Demands, Solving Two Major Market Problems
Regarding the original intention behind establishing an open communication platform, Liu Wei highlighted two market demands: First, with the influence of “Internet Plus,” the demand for internet-based communication has grown significantly, such as the “person-to-platform-to-person” interactions in O2O industries like ride-hailing and lifestyle services. Second, scenarios where communication is integrated into internal and external business workflows are becoming increasingly diverse, generating substantial demand for communication capabilities—such as click-to-dial and multi-party converged conferencing—within products like CRM, OA, and financial software.
Two Major Market Challenges: In China and globally, there is a significant gap between telecommunications and the internet. It is quite challenging for internet developers to acquire the communication capabilities required for their products. First, telecom operators have consumer-facing marketing departments and enterprise-focused key account divisions, but lack cloud communication departments dedicated to developers. Telecom operators maintain independent networks and operations across different regions in China, with cumbersome processes. However, the nature of the internet dictates that developers seek communication capabilities that are network-agnostic and location-independent. This constitutes the first pain point. Second, telecommunications, particularly voice services, involve substantial investment and high technical barriers. For internet developers who need communication capabilities, their core focus lies on their own products rather than on telecommunications infrastructure—much like how a light bulb manufacturer’s core competency is designing and producing bulbs, not building power plants.
Communication Capabilities Help Address Two Major Pain Points in the Healthcare Industry
First, most companies in the healthcare industry are startups. A defining characteristic of startups is the need to devote 100% of their resources to the development and promotion of core product capabilities. Therefore, for communications—a critical support function for their products—it is advisable to engage a reliable provider that can deliver dependable services.
Second, the healthcare industry previously faced the issue of offline ticket scalpers for appointment registration, which later evolved into a significant problem of online scalping as digital appointment systems became widespread. To combat scalping and ensure that limited medical resources serve those who truly need them, Yunzhixun, in collaboration with Guahao.com and Quick Doctor Consultation, introduced voice verification codes to prevent automated bots from mass-booking appointments. Additionally, in the field of telemedicine, Yunzhixun launched corresponding products, such as privacy-protected multi-party calling. By partnering with Xingren Doctor and Huiyi Online, Yunzhixun enables doctors and patients to communicate using its multi-party calling solution without revealing each other’s real contact information, thereby safeguarding the privacy of both parties. These are just a few examples of similar products and application scenarios, reflecting Yunzhixun’s continuous investment and innovation, with the aim of enhancing healthcare and internet services through superior communication solutions.
Liu Wei told VCBeat that, amid the explosive growth of the healthcare internet sector, Yunzhixun has also established a small team of over a dozen members dedicated to expanding into the internet healthcare industry.
Parallel Customized and Standardized Solutions to Meet Diverse Stakeholder Needs
Liu Wei highlighted the product’s strategic layout, which primarily encompasses two dimensions. On the level of Yunzhixun’s key accounts, the strategy is customer-centric, fostering closer engagement with major clients to deliver customized communication solutions and premium service. For small and medium-sized customers, the approach involves aggregating common needs to provide standardized products, enabling clients to quickly and independently access the services they require.
Four Leading Advantages That Set Us Apart from Competitors
First, the team originates from the telecommunications sector, possessing a background that includes operational experience in consumer-facing (2C) products with over 100 million users, customer service experience for business clients (2B), and technical expertise in telecommunications.
Second, the nationwide communication network is the foundation for rapid response and stable business operations;
Third, a diverse product portfolio has established comprehensive capabilities in the communications sector, enabling the support of a wide range of communication scenarios;
Fourth, continuous R&D investment and high demands for converged communications have steadily enhanced Yunzhixun’s core competitiveness.
Yunzhixun has invested heavily in technological breakthroughs and the construction of its communication network. Over the past two years, Yunzhixun’s OTT audio-video team has built up substantial technical reserves. Currently, in the field of IP audio, it ranks among the top tier in China, delivering call quality comparable to Tencent QQ’s IP calling, and even outperforming it in specific scenarios. Yunzhixun’s multi-party calling leverages the industry’s most advanced mixing algorithms, with voice traffic routed through its proprietary network, resulting in significantly superior performance over competitors in key metrics such as voice quality and call latency.
Adopt PaaSModel, low communication construction and operation costs
Yunzhixun adopts the generic PaaS (Platform-as-a-Service) business model. Liu Wei told VCBeat that it takes only half an hour of manpower during the initial cooperation phase for API integration and testing; thereafter, the service is as convenient as using tap water or electricity, eliminating the need to consider the construction and operation of communication capabilities.
Liu Wei stated, “We hope that more like-minded professionals will join Yunzhixun to collectively strengthen the cloud communications industry. We also look forward to more opportunities to collaborate with enterprises in exploring scenarios for cloud communications partnerships. Our mission is to serve all products and businesses that require cloud communications solutions—born for communication.”