Liudu TCM: Building Brands for Doctors and Medical Groups Through Internet-Enabled Healthcare
Six Degrees of TCMProjectEstablished in 2016Year3Month,YesA Doctor-Centric, Comprehensive, Open-Source PaaSStructured Healthcare Service Management Platform，The doctor is atSix Degrees of TCM'sAppointments can be made on the platform.Outpatient Department、OpenEnd-to-end services including prescription, dispensing, medical case sharing, and patient management，On this basis, provided by Liudu TCMH for ClinicsisServices and Patient-Oriented Healthcare Services。
Six Degrees of TCMDesigned to provide convenience for physicians,AtOptimizing the TCM Consultation Process、Enhancing the Patient Healthcare Experience, while building the brand of physicians and physician groups,Pioneering Doctors, Patients, and ClinicsofThe Trinity of a New Ecosystem in Traditional Chinese Medicine.
Traditional Chinese Medicine (TCM), also known as Han Medicine, originated in primitive society. By the Spring and Autumn and Warring States periods, its theoretical framework had basically taken shape, accompanied by the emergence of anatomical knowledge and medical specialization. In the 1990s, the TCM community initiated original innovations and a revolution in the foundational theories of modern TCM. The uniqueness of TCM’s comprehensive theoretical system lies in its emphasis on the concepts of “unity between heaven and humanity” and “correspondence between heaven and humanity.” Consequently, when diagnosing and treating the same disease, TCM prioritizes individualized treatment plans tailored to specific times, locations, and patients, rather than applying a one-size-fits-all approach. Furthermore, TCM posits that all tissues and organs of the human body exist within a unified entity, interacting and influencing each other both physiologically and pathologically. Therefore, TCM approaches disease prevention, diagnosis, and treatment from a holistic perspective, emphasizing the “holistic concept.” The diagnostic and therapeutic modalities of TCM include Chinese herbal medicine, acupuncture, cupping therapy, and the Four Diagnostic Methods.
In recent years, the National Administration of Traditional Chinese Medicine has launched the “Preventive Treatment of Disease” Health Project, designating 46 pilot units across 17 provinces (autonomous regions and municipalities) to promote a range of methods, technologies, and equipment for “preventive treatment of disease” services. Meanwhile, some TCM hospitals offer services such as “treating winter diseases in summer” and herbal paste prescriptions. Surveys indicate that 53% of hypertension cases have received TCM interventions, while TCM-related content accounts for 70% of health education materials.
The latest national survey on traditional Chinese medicine (TCM) indicates that approximately 60% of medical institutions in China are capable of providing TCM services. Various types of medical institutions (excluding village clinics) deliver around 700 million TCM outpatient visits and approximately 13.57 million TCM inpatient admissions annually, accounting for 20% and 16% of the total outpatient and inpatient services provided by all medical institutions, respectively. The ratio of patients receiving TCM treatment to those receiving Western medicine treatment is approximately 1:4. This demonstrates a substantial market demand for TCM in China.
According to the 2009 Survey Report on the Basic Status of Traditional Chinese Medicine, the top ten dominant conditions treated in TCM hospitals, ranked by annual outpatient and emergency visits, include stroke (cerebral infarction), low back pain (lumbar disc herniation), neck bi syndrome (cervical spondylosis), xiao-ke disease (diabetes mellitus), vertigo (hypertension), epigastric pain (chronic gastritis), chest bi with heart pain (coronary heart disease), cough, infertility, and liver diseases. Some of these conditions are common chronic diseases. Currently, a large number of patients with chronic diseases choose TCM for diagnosis and treatment. Given the prolonged nature of chronic disease management, patients require regular follow-up visits at set intervals. For patients, the limited number of TCM hospitals results in a mismatch between patient demand and medical resources. For physicians, it is challenging to manage such a large patient population.
Liudu TCM is dedicated to providing physicians with a superior patient information management platform, while facilitating seamless doctor-patient communication to enhance the overall healthcare experience.
Liudu TCM's WeChat platform has beenThis YearBeta testing began in May, currently primarily serving the Yangtze River Delta region,Within the platform, there are50 doctors, 300 patients.The platform's features are divided into the physician sideClinic Side and Patient Side, the doctor's interface enables management of appointment information, prescription diagnosis, and medication dispensing.，The clinic-side platform supports physician configuration, pharmaceutical services, and clinic operational management. Meanwhile, patients can schedule online consultations and make payments via the WeChat platform.
"To ensure patient safety, Liudu TCM's platform does not offer online consultation services; instead, patients schedule appointments online and consult with physicians in person."DoctorAfter diagnosis and treatment, againMeetingOnlinePrescribe for the patient, who then confirms and completes online payment.，The next day, the decocted herbal medicine will be delivered viaSF ExpressExpress DeliveryDistributionTo the patient's home.
The central pharmacy supplier for Liudu Traditional Chinese Medicine is located in Yixing City, Jiangsu Province, and is a time-honored traditional Chinese medicine store established in 1932.andLarge state-owned pharmaceutical service institutions such as Nanjing Pharmaceutical and Bencao Workshop have alreadyReached an agreement with Liudu TCMLetter of Intent for Collaboration.
Currently, Liudu TCM'sInternal Beta TestThe platform has achieved profitability. When physicians provide consultations and prescribe medications through the Liudu TCM Platform, they collect consultation fees, while the platform retains the revenue generated from prescription dispensing. Physicians have the autonomy to determine their specific consultation fees; this mechanism serves to incentivize practitioners and fully reflect the value of their clinical expertise.
When discussing the original intention behind starting the business, Lin Tao, CEO of Liudu Traditional Chinese Medicine (TCM), stated, “I have interacted with numerous TCM practitioners and understand their pain points. I aim to help them carry out medical practice more conveniently, realize their personal value, and build their professional brands. In TCM medical services, the most critical relationship is between the physician and the patient, rather than between the institution and the patient. Physicians are more important than institutions, or at least should engage in an equal partnership.”ApplicationPhysicians ThemselvesofSkill ValueComeCreating Economic Value, Driving Change“Funding Healthcare Through Drug Sales”industry malpractices。“I aim to improve the current state of the traditional Chinese medicine (TCM) industry through dedicated efforts and drive its development.”
In late 2009, Lin Tao and a group of traditional Chinese medicine (TCM) enthusiasts established the TCM Radish Association in Nanjing. The TCM Radish Association is a non-profit social organization dedicated to disseminating and promoting TCM culture, philosophy, and methodologies. Its membership comprises scholars from TCM universities, hospital experts, publishing professionals, and others. In August 2012, the association completed its official registration. Currently, the TCM Radish Association has branches in 33 cities across China, as well as overseas chapters in Boston (USA), Manchester (UK), Singapore, and Malaysia, with a total membership of approximately 300,000. Li Shizhen noted in Compendium of Materia Medica that radishes can “strongly descend qi, aid digestion, harmonize the middle jiao, and eliminate pathogenic heat.” A core philosophy advocated by the TCM Radish Association is to simplify life and engage in practical, down-to-earth actions.
Lin Tao, CEO of Liudu TCM, graduated from the Department of Computer Science at Sichuan University. He is the founder of Zhongyi Luobohui and the Aide·Zhongyi Luobohui Public Welfare Special Fund, a student under the Traditional Chinese Medicine (TCM) apprenticeship system, a member of the China Medical Pharmaceutical Material Association, Deputy Secretary-General of the Jiangsu Alumni Association of Sichuan University, and the author of the TCM culture book *Acting on Emotion*. He previously served as the Director of the Health Channel of China Jiangsu Net under the Jiangsu Internet News Center and Xinhua Daily Press Group, and has been deeply engaged in the fields of TCM and medical health for many years.
CMO, Mao Jietian,Won in ParisMaster’s degree in Human Resource Management from First University, previously served asatNanjing Pharmaceutical Co., Ltd. has many years of experience in the pharmaceutical industry. The individual previously served in a local French government, engaging in international relations management, and possesses extensive knowledge and experience in overseas market expansion channels.
CTO Hou Yijun, a seasoned enthusiast of Traditional Chinese Medicine, holds a Master’s degree in Computer Software from Nanjing University of Posts and Telecommunications. He previously worked at Motorola (China) Electronics Co., Ltd. and served as a System Architect at the Jiangsu Post and Telecommunications Planning and Design Institute. He specializes in internet product architecture and big data analytics.
COO Hu Bo, Master’s degree in Electromagnetic Fields and Microwave Technology from Nanjing University of Posts and Telecommunications. PreviouslyEmployed atat Motorola (China) Electronics Co., Ltd.,and previously atBeijing Shuiyuan Yuanhua Technology Development Co., Ltd. (now Beijing Shuiyuan Yuanhua Electric Co., Ltd.)RenPartner, Technical Director,ZengSuccessfully founded and operated Jiangsu Shuangdu Electric Co., Ltd.。
Next, Liudu TCM will continue to advance platform development, enhance user experience, and pursue project financing.。
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