Midea Enters Health Sector with Launch of Midea Health Cloud and Formation of Precision Health Alliance

“Smart home technology continues to advance to meet consumer demands. The health-focused applications in Midea’s smart kitchen are all powered by the Midea Health Cloud. The goal of the Midea Health Cloud is to enable every household and every user to enjoy a new lifestyle that is healthy, comfortable, and convenient,” said Hu Ziqiang, Vice President of Midea Group and Dean of its Central Research Institute, at the Midea Group 2017 Strategy Launch Event held today.

Dr. Hu Ziqiang, Vice President of Midea Group and Dean of the Central Research Institute

Cloud computing is undoubtedly the hottest trend in today’s technology sector, with the “cloud” concept increasingly integrating across a growing number of industries. As concerns over basic needs such as clothing and food diminish, health has become the topic of greatest public interest.On the afternoon of March 8, Hu Ziqiang officially announced Midea Health Cloud, which will collaborate with Midea’s smart home appliances, smart kitchen systems, and a broad range of third-party partners.Dedicated to the development of the precision health industry, while continuously exploring innovative development models in the field of smart home appliances.

Additionally,On the morning of March 9, five entities under Midea Group joined forces with 11 other professional institutions and enterprises in the health sector to jointly establish the “Precision Health Collaboration Alliance.”Aiming to establish a communication platform, share health resources, leverage complementary strengths, enhance overall capabilities, and promote the development of the precision health industry, the initiative seeks to build an open, collaborative, and win-win Precision Health Alliance. VCBeat has learned that the newly released Precision Health Ecosystem looks forward to the integration of more third-party applications or products.

The Precision Health Cooperation Alliance initially comprises 16 member units, including:

According to Hu Ziqiang, Midea Health Cloud boasts three prominent advantages:

1. Professional and Authoritative Health Database, over 2,600 types of food ingredients with the most comprehensive categories, full-dimensional coverage, and highly professional data; calorie expenditure data for more than 800 types of physical activities; 75 professionally designed exercise programs; over 2,000 health-benefit recipes; more than 1,000 articles on health knowledge; and over 20 health management models;

2. Precision Scientific Health Management Solutions, customize personalized diet and exercise plans based on multi-dimensional health data of individual users, and provide continuous dynamic health management services through data analysis, tracking, comparison, etc.;

3、Powerful Intelligence, Midea Health Cloud features advanced speech and image recognition capabilities and seamlessly integrates with smart home appliances, providing users with easier, more convenient, and engaging lifestyle services and experiences. The health big data platform established by Midea Health Cloud will undoubtedly make significant contributions to home-based health management and disease prevention and control through healthy lifestyles encompassing diet, housing, and transportation.

Currently, the services provided by Midea Health Cloud have been implemented and applied across multiple internet products.

Midea Health Cloud provides personalized healthy meal planning services for Midea's Future Kitchen.Provides weight management, ingredient nutritional information lookup, common recipe search, functional recipe retrieval, and nutritional analysis and evaluation features for Midea’s smart refrigerators.。

In addition,Zhuhai Niumi Network Technology Co., Ltd., an internet company specializing in the delivery of high-quality, health-focused ingredients, leverages Midea Health Cloud to design and provide personalized staple food and whole grain combination plans based on professional health questionnaires and their analytical results. This approach guides users in scientific weight management, thereby enhancing user stickiness and the professionalism of Niumi.com.

Also,“Meiwei Health” Based on Midea’s Health Cloud Data and Services”, offering users data-monitoring products such as smart scales, smart wrist blood pressure monitors, and smart ECG patches. These devices feature capabilities for collecting and analyzing personal health data, formulating personalized diet and exercise plans, dynamically updating these integrated dietary and exercise regimens based on recorded adherence and changes in physiological metrics, and enabling one-touch cooking through integration with smart home appliances. This approach addresses consumers’ needs for engaging, effective, compliant, and convenient health management. On the afternoon of March 9, VCBeat experienced Meiwei’s services and found them truly engaging.

The "Meiwei Health" section has been integrated into Midea Group's official application, the Meiju APP.

According to VCBeat, Midea Health Cloud is fully open, allowing third-party applications or products to integrate via established protocols. Its aim is to optimize user experience, maximize value, and build a professional ecosystem for precision health. Midea Health Cloud has engaged in close collaborations with multiple institutions and organizations, jointly establishing the “Precision Health Cooperation Alliance.” It is actively exploring areas such as dietary management, exercise management, health data, and offline services to provide comprehensive support to users.

Midea Health Cloud has established a presence in Midea Group’s core exhibition area during AWE, showcasing its health cloud platform, ecosystem, and innovative applications based on cloud computing and big data technologies to industry professionals and the general public. In the future, Midea Health Cloud will continue to prioritize user value and experience, focusing on health management services for daily life scenarios. Guided by the principles of precision, professionalism, and intelligence, it aims to create a collaborative and mutually beneficial ecosystem for precise health management.