Kangbairui Health, a 13-Year Veteran in China's Health Management Sector, Overcomes Payroll Challenges and Wins Alibaba's 'Most Promising Investment Award,' Files IPO Prospectus

Upon opening the brochure for Beijing Kangbairui Health Management Company’s “Daxia Health” system, one immediately gains a sense of meticulousness and clear organization from its exquisite text and graphics.

As the first impression suggests, this is indeed a company that delivers health services with remarkable attention to detail. From its overall strategic development model to its services tailored for diverse user groups, and even down to the management of dozens of specific disease conditions, all operational nodes are seamlessly integrated, presenting a well-structured and comprehensive profile.

Li Xiaoxia, the founder behind this enterprise, has earned numerous honors and titles in the health management sector and related industries, all of which attest to the dedication and commitment of both the founder and the company:Health Expert of the China Health Care Association, Top Ten Technological Workers in China's Health Care Industry, 2013 Innovative Figure in Chinese Health Management Models, Expert of the Lecture Tour Group for the Corporate Health Promotion Action in China...In an interview with VCBeat (WeChat: vcbeat), the founder maintained a calm and composed tone throughout, speaking in a gentle and measured manner.

“The experience I’ve accumulated over the years has largely taken shape within Beijing Kangbairui Company and the Daxia Health System.” Thus spoke Li Xiaoxia, reflecting on her 13 years of pioneering work in the health management industry.

Kangbairui is launching the Daxia Health System, with the keywords being"Self-Centeredness". The founder explained that their focus is onPersonalized health services, rather than mere “platform-based” online consultations and lightweight medical inquiries。

When it comes to the product features of Daxia Health, they can be summarized into the following eight aspects:

1 Cloud-Based Health Data: Continuous collection and cloud storage of data from wearable devices, clinical examinations, and daily nutrition and exercise activities.

2 Expert Medical Team Support – Each client is assigned a health management team, including multidisciplinary medical specialists, sports nutritionists, and psychological counselors;

3 Gamified Management—Transforming health prescriptions and plans into game-like tasks for implementation, thereby quantifying and managing health goals in an engaging manner;

4 Personal Health Database — Providing individuals with dynamic health records and conducting big data analysis of health from clinical examinations, functional medicine, and even physical constitution.

5 Personalized Nutrition Management—Under the guidance of professional dietitians, provide daily health and nutrition guidelines and personalized food recommendations, and analyze nutritional intake.

6 Personalized Exercise Management—Tailored to individual needs, it implements “effective professional exercise” management, while also supporting competitions and community activities, with an emphasis on user interaction and the cultivation of health awareness;

7 Personalized Theme Management — Health management tailored for at-risk populations, individuals with chronic diseases, and those in a sub-health state, while also supporting full-lifecycle health management and care for people of all age groups;

8 Family & Friends Health Link – After the client upgrade, users will be able to bind and follow family members and friends, enabling mutual sharing of health data and generating linked alerts.

Amid the explosive growth of healthcare data, demands for the security and availability of corresponding systems are rising rapidly. Achieving such comprehensive capabilities requires robust technical support—a key advantage of the Daxia Health System.

Daxia Health System: Technical Overview

Daxia Health System has obtained the copyright certificate, and its invention patent is currently under application.

“Healthcare will undergo the most profound transformation in history. The ultimate goal of future healthcare is to secure health for every individual, saving medical costs and time, so that health, time, and wealth can be devoted to more enriching life experiences.” Li Xiaoxia once defined “future healthcare” in this way.

This philosophy has permeated Li Xiaoxia’s entire career. Initially, during her six to seven years on the clinical frontline and more than a decade in health management practice, she witnessed countless patients with chronic diseases who underwent repeated treatments yet struggled to achieve a radical cure, leaving her deeply convincedHospital services are limited to diagnosis and medication., the most critical aspects of disease prevention and health maintenance are severely neglected, and post-diagnosis disease management lacks professional guidance.。

Li Xiaoxia asSohu's "Doctor Celebrity Blog", once recounted in his blog“The Ideal of an Ordinary Doctor”—When people suffer from minor or chronic illnesses, they can find a place to turn for help. This is not a health supplement sales center, nor does it sell expensive tests and equipment; instead, it features a health management team composed of medical and healthcare elites who provide personalized, customized wellness services.

Driven by the vision of shifting hospitals’ “disease-treatment model” to an out-of-hospital “health management model,” Li Xiaoxia pursued an MBA in Healthcare Management. Afterward, however, she did not return to the hospital; instead, she embarked on her own long journey of exploration in the field of health management.

The initial path taken was to introduce advanced foreign technologies and products. However, she soon realized that technologies and products alone could not address the core of health management; the key lay in a comprehensive reform of concepts and solutions. This led to a second path: providing medical and health services tailored to high-end clientele. Yet, dissatisfied with the “limited beneficiary base,” Li Xiaoxia decided to build an inclusive health management system, which is now known as Daxia Health. Lacking prior successful models to draw upon, the team was forced onto an exceptionally arduous path of pioneering exploration.

“Looking back now, the process was truly fraught with hardships,” recalled Li Xiaoxia.

To minimize user costs, the Daxia Health System must eliminate redundant workflows and standardize all service protocols. “For instance, standardized clinical pathways for hypertension and diabetes should not be devised arbitrarily by physicians but must be based on national and international guidelines and consensus statements.” Once the entire process is intelligentized, physicians will naturally have a clear understanding of each patient’s status and the appropriate next steps, while patients will receive personalized, explicit instructions such as, “Following this step will help maintain stable blood pressure.”

Moreover, the establishment of standards for each disease category and each health objective constitutes a considerably extensive system, let alone the final implementation ofManagement of 13 Disease Risks, 28 Diseases, 10 Symptoms, and 10 Positive Indicators; furthermore, the human body is a complex organism that is generally difficult to characterize by a single disease entity, and it is also necessary to considerJoint Management of Disease Types. Fortunately, the entire system that was developed did not go astray, and its architecture is very clear.

Equally unwavering was Li Xiaoxia’s dedication to in-depth health management. “I have always reminded myself that what we aim to achieve is health management that strictly adheres to medical standards.” At the company’s inception, to shield its core value products from the pressures of return-on-investment expectations, she insisted on self-funding. Hesitant to expand operations prematurely, she endured periods of extreme financial strain—at one point, unable to pay salaries for three consecutive months, she borrowed money from her parents to meet payroll obligations. “My family and friends did not understand; they questioned why I would leave a stable career as a physician to embark on entrepreneurship, claiming that I knew nothing beyond health management.”

Even during the most challenging times, Li Xiaoxia resisted many “temptations”—such as giving paid lectures or pivoting to sell medical equipment—and instead remained steadfastly committed to the path of health management, ultimately leading it to a promising and successful outcome.

After enduring periods of inability to pay salaries and overcoming numerous complex bottlenecks, Daxia Health’s personalized health management system has gradually taken shape. This was followed by revenue break-even and profitability, with the team expanding from a dozen members to nearly one hundred. Today, Kangbairui has becomeOne of the few companies in the industry that has grown entirely by relying on health management services。

The company’s entire business model encompasses five major sectors:Insurance companies, enterprise groups, community-based primary healthcare, physical examination centers, smart terminals, and internet healthcare。

Currently, Daxia Health’s primary business is providing health management services to corporate and institutional groups. Employees of client companies have access to a customized app that offers private physician-style health services, physical examination management, an online store, and more. To date, Kangbairui CompanySigned contracts with more than a dozen large enterprise and public institution groups, with clients from major banking systems, petroleum systems, and others,Continuous service for 11 years, serving over 200,000 patient visits。

In the field of primary community healthcare, Daxia Health has developed a chronic disease management and medical health service platform for communities, along with an efficient workflow system tailored for family doctors.

In the field of health examinations, we assist examination centers in reengineering their processes to establish a closed-loop health management service centered on medical checkups, thereby optimizing pre- and post-examination management.

In their collaborations with smart hardware manufacturers and internet healthcare platforms, they are transforming data generated by devices and platforms into actionable health insights and are introducing artificial intelligence to assist in data processing.

Finally, as a health management company, Daxia Health can form a natural and strong partnership with insurance companies. First, it leverages big health data to assist insurers in product positioning; second, it provides health management services for policyholders, achieving the dual benefits of cost control and disease prevention and control.

Merely establishing strategic development across these five major domains is insufficient. Kangborui’s technological objective is to transition from its current role as a health monitoring and coaching institution,Transform into a health big data-driven research and analytics company, ultimately evolving into a forward-looking think tank in the health industry.。

It is reported that after its launch, Daxia Health has gainedThe Most Investment-Potential Award in the Top 20 of the “Cloud Innovation Forces” Ranking, Initiated by Alibaba Cloud and the Apsara Alliance, officially included in the Alibaba Case Library. Regarding their subsequent financing needs, they hope that investors will not only provide financial support but also achieve resource complementarity and enhance the ecosystem.

Li Xiaoxia wrote, “‘Daxia’ (Great Hero) traditionally refers to martial arts masters who possess extraordinary skills, courage, strategic acumen, and selflessness. ‘Daxia Health’ symbolizes a personalized health platform within the healthcare industry that embodies exceptional technological innovation, multidisciplinary professional expertise, and a deep commitment to medical humanism.” VCBeat (WeChat ID: vcbeat) also hopes that this enterprise, which has weathered storms while remaining true to its original mission, will guide people toward a healthier future.

All data related to the company in this article were provided and confirmed by the interviewee.