Qingmeng Elder Care Files IPO Prospectus: Pioneering 'Haidilao-Style' Silver Economy with 1,500+ Elderly Profiling Standards

“In a community where I once lived, there were many elderly residents. Sometimes, caregivers would wheel seniors in wheelchairs into the residential compound to soak up some sun, only to leave them there while they went grocery shopping. The elderly individuals would sit helplessly and alone, ignored by all and unable to do anything—it was truly pitiful to witness.”

The repeatedly emphasized data on China’s aging population in various reports fails to convey the profound hardship faced by countless families, where elderly members lack adequate care and younger generations struggle to fulfill their filial duties. This statement was made by Zhang Jingbo, CEO of Qingmeng Elderly Care, during an interview with VCBeat (WeChat ID: vcbeat), as he shared his personal motivations for entering the eldercare industry.

Before founding Qingmeng Elderly Care, Zhang Jingbo had several entrepreneurial experiences in the IT industry. As a typical tech-background entrepreneur in the elderly care sector, he speaks articulately and with clear reasoning; yet unlike the stereotypical reticence of STEM professionals, his eyes convey benevolence and warmth when discussing Qingmeng Elderly Care’s initiatives. This is a typicalEnterprises that Effectively Integrate "Internet+" with Elderly Care, comprehensive IT integration has been implemented in areas such as elderly care and employee management standards.

The most pressing need in elderly care remains long-term care for individuals with physical disabilities and cognitive impairments.“Why is this considered an essential, non-discretionary need? Let us use an analogy. If your home is dirty and needs cleaning, you can hire someone to do it; if no one is available, you can simply postpone the cleaning for a while. However, if there is an elderly family member requiring constant care, and not every household has a member who can provide full-time caregiving, then failing to secure a caregiver for even a single day means that the elder’s daily living activities and medication management will be compromised.” The latest statistics show that there are over 40 million elderly individuals in China with disabilities or cognitive impairments. The elderly care and medical issues affecting this group directly impact more than 100 million households.

Zhang Jingbo stated that most elderly care institutions lack the capacity to admit seniors with disabilities and dementia. Consequently, many families resort to hiring elderly caregivers from domestic service agencies. However, these seniors require a higher level of professional caregiving than those who are healthy or partially disabled, and ordinary caregivers are largely unable to meet their needs.

Addressing this critical pain point, Qingmeng Elderly Care aims to specifically optimize the competency levels of caregivers for individuals with disabilities and dementia. Unlike the domestic service sector’s “platform-based matching” model that connects caregivers with families, theyBuild Your Own Nursing Team, signing labor contracts with caregivers and purchasing nursing liability insurance, while adopting a mechanism encompassing "recruitment, training, professional certification, employment, and continuing education," thereby strengthening the management system for elderly care personnel.

“To address the shortage of nursing staff, weEstablished cooperation agreements with numerous cities to engage local labor forces through poverty alleviation initiatives, thereby increasing their wage income.“Isn’t this also addressing the Premier’s top concern—employment—from another angle?”

Qingmeng Elderly Care Company has established Qingmeng Care Centers in multiple cities, primarily admittingElderly Individuals with Disabilities and Semi-Disabilities. VCBeat (WeChat: vcbeat) article《The Integrated Medical and Elderly Care Industry: Breaking the Trillion-Yuan Mark in 2021, Where Are the Opportunities in This “Blue Ocean” That Is Also a “Sea of Bitterness”?》As mentioned, elderly care centers in the community and other “doorstep” senior care services serve as a necessary functional supplement to home-based care. Qingmeng Elderly Care’s innovative explorations in home- and community-based elderly care,Featured in media outlets such as China Central Television (CCTV) and Beijing Television.。

An episode of CCTV Finance Commentary reported that seniors at Qingmeng Care Center can communicate with their relatives via a TV-based video system. Caregivers also send daily logs covering meals, sleep, and nursing care to family members, who can then rate and evaluate the quality of care. For elderly individuals who are unable to leave home due to physical limitations, the care center’s staff provide in-home nursing services.

Qingmeng Elderly Care Center

“High-tech” and “novel” are how elderly interviewees on the program described Qingmeng Elderly Care Center. The facility effectively applies big data to elderly care: non-invasive screening devices can capture hundreds of disease indicators from the human body within minutes. Furthermore, the system provides a detailed description of each resident’s health status by creating a comprehensive profile based on over 1,500 indicators covering basic information, daily activities, mental state, and living environment. This enables the generation of personalized care plans as well as dietary and health management strategies.

ThisThe elderly profiling system with 1,500 indicators is a groundbreaking achievement across the entire industry., which is also a major highlight of Qingmeng Elderly Care. Zhang Jingbo stated that currently, many Chinese and foreign enterprises rely on only three or four simple criteria to assess the elderly—fully independent, semi-independent, disabled, and cognitively impaired—which is insufficient to fully describe an older adult with various complex characteristics. In Qingmeng Elderly Care’s assessment system, details such as medical history, lifestyle habits, family environment, personality traits, relationships with children, former occupations, and abilities like cooking and using a telephone are meticulously recorded. By integrating all these data and information, a vivid and comprehensive user profile is generated.

“Recently, we have been collaborating with Jiangzhong Pharmaceutical to develop a nutritional balance system, so our standards may increase to nearly 2,000 items in the future.” Currently,Qingmeng Elderly Care’s Elderly Profiling System Is Applying for an International Patent。

The personality profiles of the elderly can also lead to more innovative applications. Zhang Jingbo introduced that the company has initially developed a big data prediction method, which can provide early warnings for the risk of age-related diseases such as Alzheimer's disease by monitoring changes in an elderly person's physical condition. Additionally, the company is modeling the nutritional status of the elderly to offer recommendations for health-focused nutritional foods suitable for seniors. These data and models can support Qingmeng Elderly CareConditions for Cooperation with Insurance Companies and Pharmaceutical/Health Supplement Companies。

Qingmeng Elderly Care has established close partnerships with insurance companies. The pilot community-based elderly care facility, developed in collaboration with China Life Insurance and the Shenzhen Municipal Government, opened in May of this year. The company is also actively developing a series of insurance products related to elderly care and nursing, and is deeply involved in the long-term care insurance pilot program in Haidian District, Beijing.

In addition, in alignment with the policy advocacy for “smart elderly care,” Qingmeng Elderly Care’s system integrates more than 60 types of intelligent devices related to elderly care. Given that their current body of knowledge on elderly nursing has formed a relatively mature framework, Qingmeng Elderly Care expects to release a “Q&A” solution by the end of the year.Home Care Consultation Robot”, enabling voice interaction with users, bringing the personalized elderly profiles from the Qingmeng Community Care Center into the home, and documenting the care process.

“Providing high-quality elderly care services follows similar principles to running Haidilao successfully.“Every detail in our service is ‘soft gold.’ Everyone knows how Haidilao delivers its service, yet no one can replicate a second Haidilao. By the same token, even if we were to make our entire operations manual public, no one could create a second Qingmeng Elderly Care.”

"When asked about the key priorities in elderly care services," said Zhang Jingbo.

In this heavily state-supported industry, policy backing is crucial. Elderly care enterprises and the government are close allies. Companies take the frontline role in engaging with and addressing elderly care challenges, while the government provides policy support. In many cases, elderly care companies even need to urge the government to establish certain policy standards or relax specific restrictions.

It has been only about one year and ten months since Qingmeng Elderly Care welcomed its first user. The company has already established more than 300 care centers across eight cities in China, demonstrating its capability for scalable replication. Zhang Jingbo said that theyCollaborating with Cyborg Capital Group on IoT solutions for smart elderly care, is expected to accelerate the development of elderly care services in more cities through Cyborg’s “100-City Initiative” platform.

“Elderly care and medical services are highly significant, both in terms of social benefits and economic value. We believe in the principle that ‘great virtue carries all things,’ and we are committed to pursuing this endeavor with perseverance.”